Lucintel anticipates that Asia Pacific will be the fastest growing region in the variable data printing market

   October 17, 2019
According to a new market report by Lucintel, the future of the variable data printing market looks promising with opportunities in the food & beverage, consumer durable, pharmaceutical, home & personal, and retail industries. The variable data printing market is expected to grow with a CAGR of 16% from 2019 to 2024. The major growth drivers for this market are increasing demand for variable data printed labels from the food & beverage sector, growth in the pharmaceutical sector, and increased focus on aesthetic appeal of products and innovative printing.

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In this market, release liner labels and linerless labels are the major label types.  Within the variable data printing market, food & beverage is expected to witness the highest growth over the forecast period due to growing consumer awareness about product ingredients, packed food trends, and rise in the consumption of healthy food.

Asia Pacific will remain the largest market over the forecast period due to rapidly changing lifestyle, growing demand for consumer goods, and increasing health & safety concerns.

Mondi PLC, HP Inc., Canon, Inc., Xerox Corporation, RR Donnelley & Sons Company, Avery Dennison Corporation, Quad/Graphics, Inc., and Cenveo, Inc. are among the major manufacturers of variable data printing.

Lucintel, a leading global strategic consulting and market research firm, has analyzed growth opportunities in the variable data printing market by label type, composition, printing technology, end use, and region. Lucintel has prepared a comprehensive research report entitled "Variable Data Printing Market 2019-2024: Trends, Forecast, and Opportunity Analysis". This Lucintel report serves as a catalyst for growth strategies, as it provides comprehensive data and analysis on trends, key drivers, and directions. The study includes trends and forecast for the variable data printing market by label type, composition, printing technology, end use, and region as follows:

By Label Type [$M shipment analysis for 2013 – 2024]:

  • Release Liner Labels

  • Linerless Labels

By Printing Technology [$M shipment analysis for 2013 – 2024]:

  • Thermal Transfer

  • Electrophotography

  • Direct Thermal

  • Inkjet

By End-Use Industry [$M shipment analysis for 2013 – 2024]:

  • Food & Beverage

  • Consumer Durable

  • Pharmaceutical

  • Home & Personal

  • Retail Sector

  • Others (industrial lubricants and paints)

By Region [$M shipment analysis for 2013 – 2024]:

  • North America

  • Europe

  • Asia Pacific

  • RoW

This 150-page research report will enable you to make confident business decisions in this globally competitive marketplace. For a detailed table of contents, contact Lucintel at +1-972-636-5056 or click on this link or

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