Major players in coating additive market have diversified product portfolios, strong geographical reach, and have made several strategic initiatives. The dynamics of the coating additive market extends beyond routine macro-economic elements of supply and demand. It is the relationship between buyer's needs and seller's capabilities as well as the macroeconomic forces at work that affect the market. It is how well and how efficiently the sellers meet the needs of the buyers that determine long-term success.
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Over the years, the level of demand for coating additives has increased due to growing awareness among users and formulators about the benefits of coating additives and strong growth in end user markets. Coating additives is used for a variety of applications, such as architecture, industrial, automotive, wood and furniture, and others and is forecast to grow at a CAGR of 4.5%. The major growth drivers for this market are the growing demand for multifunctional additives, strict environmental regulations, emerging transition from solvent-borne to alternate technologies, growing awareness among users and formulators about the benefits of coating additives, and strong growth in the end user markets.
Firms that produce coating additive are approaching market opportunities with starkly different strategies. Lucintel, a leading global Management Consulting and market research firm, has analyzed the global coating additive suppliers and has come up with a comprehensive research report, “Lucintel Leadership Quadrant and Strategic Positioning of Coating Additive Suppliers”. Using its proprietary research methodology, Lucintel has developed a comparative analysis tool, the ‘Lucintel Leadership Quadrant,’ which identifies leaders, contenders, visionaries, and specialists in the coating additive market and rates each coating additive producer on two primary criteria as shown below:
1. Alignment with market opportunity
2. Ability to gain market share
In this research study, leading players such as Altana, BASF, AkzoNobel, Arkema, Evonik, Eastman, Ashland, and Elementis are analyzed and profiled based on various parameters such as target markets, product mapping, selling strategies, production capabilities, geographic footprint, financial, new product developments, market share, innovation, and other benchmarks. Some of the features of this research study are as follows:
Leadership and competitive analysis:
Product mapping of leading players
Benchmarking of financial strength of leading players
Leadership quadrant / strategic positioning of players
Leaders
Contenders
Visionaries
Specialists
Market shares of leading players in various regions:
North America
Europe
Asia Pacific
The Rest of the World
Profiles of leading players in terms of below parameters:
Product positioning
Market positioning
Financial strength
Revenue breakdown by market segments
Revenue breakdown by regions
Organizational capabilities
Innovation and market leadership
Designed for the industry professionals, financial services firms, and users of coating additive, this more than 140-pages report will enable you to understand competitive landscape of coating additive market. It will allow you to determine which companies are better aligned with future market opportunities and which has the ability to gain additional market share. For a detailed table of contents, contact Lucintel at +1-972-636-5056 or click on this link https://www.lucintel.com/lucintel-leadership-quadrant-of-coating-additive-2019.aspx or helpdesk@lucintel.com.
About Lucintel
Lucintel, the premier global management consulting and market research firm, creates winning strategies for growth—whether you need to understand market dynamics, identify new opportunities, or increase your profitability. It offers market assessments, competitive analysis, opportunity analysis, Growth Consulting, M&A, and Due diligence services to executives and key decision-makers in a variety of industries. Over the last 20 years, Lucintel has served over 1,000 corporations in 70 countries. For further information, visit www.lucintel.com