Mung Bean Market Trends and Forecast
The future of the global mung bean market looks promising with opportunities in the online and offline markets. The global mung bean market is expected to grow with a CAGR of 2.6% from 2025 to 2031. The major drivers for this market are the rising popularity of plant-based diets, the growing demand for protein-rich foods, and the increase in health-conscious consumers.
• Lucintel forecasts that, within the type category, non-GMO seed is expected to witness higher growth over the forecast period.
• Within the distribution channel category, online is expected to witness higher growth.
• In terms of region, APAC is expected to witness the highest growth over the forecast period.
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Emerging Trends in the Mung Bean Market
The mung bean market is being transformed by several emerging trends that are affecting consumer decisions and spurring innovation. These trends are taking the market to new, more dynamic applications beyond its traditional applications. They are built around a worldwide move towards healthier, more sustainable lives and an increased love affair with various types of cuisine. The sector is reacting with new product launches, ethical sourcing policies, and more sophisticated marketing strategies to take advantage of these trends.
• Plant-based Protein Supremacy: The worldwide shift towards plant-based food is placing mung beans at the forefront of high-quality protein sources. This has been propelling the creation of new products such as plant-based egg replacers, meat substitutes, and protein powders. Mung beans’ subtle taste and superior protein content have made them a great foundation for such innovations, largely increasing their market share beyond their conventional cooking applications and into general food production.
• Convenience and Ready-to-Eat Products Boom: Today’s consumers value convenience. This is driving the boom for ready-to-eat and processed mung bean products, including canned beans, pre-cooked foods, and instant soups. The fact that these products are being made available in supermarkets and online retails means that mung beans are now within reach of more people, targeting individuals with hectic lifestyles who need quick and nutritious meals without much preparation.
• Health and Functional Food Focus: The health benefits of mung beans, such as high fiber content, antioxidants, and essential nutrients, are increasingly becoming consumer knowledge. This trend is propelling their use in functional foods and health supplements. Mung bean products are being positioned by brands as a weight management aid, an enhancer of digestive health, and immune booster. This emphasis is converting mung beans from a plain food ingredient into a wellness and health product.
• Direct-to-Consumer and E-commerce Models: With the development of e-commerce, the distribution of mung beans has been transformed. The use of the internet offers a direct-to-consumer platform, through which small-scale producers can avoid the conventional retail channels. The trend is widening market access for more producers and increasing consumers’ choice and transparency. It also makes the sale of specialty items such as organic and sustainably produced mung beans possible, especially when there is high demand.
• Organic and Sustainable Sourcing: Buyers are increasingly worried about the environmental sustainability of their food. This trend is producing tremendous demand for sustainable and organically grown mung beans. Farmers are reacting by embracing environmentally friendly production techniques and pursuing certifications that document their adherence to environmental stewardship. This trend is not merely a marketing gimmick but is also compelling the industry to embrace more sustainable production practices.
These trends are inherently transforming the mung bean market, guiding it toward an era of innovation and growth. The shift from regional staple to global superfood is being spurred by attention to health, convenience, and sustainability. As the market further develops, companies adopting these trends through new product formulation, sustainable sourcing, and strategic distribution will be in the optimal position to profit from increased demand for this highly versatile and healthy legume.
Recent Development in the Mung Bean Market
The mung bean market has experienced a series of significant developments that are determining its expansion and international reach. They are a function of shifting consumer eating behaviors, advances in technology, and global food supply chain expansion. The market is experiencing greater investment in agricultural research and development, product diversity, and strategic distribution channel expansion. These advances are not only rising the value of the market but also enhancing accessibility and acceptability for mung beans among a broader group of customers.
• New High-Yield and Disease-Resistant Varieties: An important advance is the development of new mung bean varieties with greater yields and enhanced disease and pest resistance. This is due to agricultural development and research in major producing countries. This advancement stabilizes supply, minimizes production costs, and delivers a consistent quality of beans, which is vital to address increasing world demand.
• Plant-Based Egg Alternatives: The industry has experienced a significant shift in the utilization of mung bean protein to make plant-based egg alternatives. This is game-changing for the sector, as it opens up a fresh, high-growth usage for the bean. These products have been a hit with vegans, vegetarians, and those with an egg allergy, creating a new and profitable market segment for mung bean derivatives.
• Expanded Application in Functional Foods and Supplements: Another important trend is the increased use of mung beans and their derivatives in functional foods and nutritional supplements. This is fueled by the richness of the beans’ nutritional content, such as protein, dietary fiber, and antioxidants. Mung bean protein powders and enriched foods are now being offered by manufacturers, bringing the bean to the forefront as a key ingredient among health-aware consumers.
• Adoption of Sustainable Farming Practices: Increasing trend in the adoption of sustainable farming practices for mung bean production is on the rise. These include organic fertilizers, water-saving irrigation, and rotation of crops to enhance soil health. This is a response to the demand from consumers for green products and is assisting in branding mung beans as a sustainable and responsible food.
• Strategic Retail and E-commerce Partnerships: The industry has witnessed the establishment of strategic partnerships between producers and leading retailers and e-commerce platforms. This is facilitating easy access to mung beans and products by consumers. Such partnerships are essential for promoting market coverage beyond conventional channels and are essential for brand promotion, visibility, and sales.
These fundamental changes are significantly impacting the mung bean industry. New crop varieties and forays into plant-based egg replacers are increasing production and generating new sources of revenue. Emphasis on functional foods, sustainable agriculture, and retail strategic partnerships are each individually transforming mung beans into a more appealing, affordable, and ethical food source, and together are driving mung bean growth in the international food market.
Strategic Growth Opportunities in the Mung Bean Market
The mung bean market provides numerous strategic growth opportunities in a range of applications, led by a worldwide movement towards healthier and more sustainable food consumption. They are based on taking advantage of the mung bean’s distinct nutritional characteristics and adaptability to develop new and innovative products. By identifying key applications, companies can access new emerging consumer segments and increase their market share. These strategic actions will prove pivotal in propelling the future growth of the market and establishing mung beans as a primary ingredient in the modern food supply.
• Plant-Based Dairy Alternatives: One of the most promising growth opportunities is the creation of plant-based dairy substitutes from mung beans. The creamy texture and neutral taste of the beans provide a perfect platform for milk, yogurt, and cheese alternatives. This product can address the fast-growing market of vegan, lactose-intolerant, and health-oriented consumers, and is a key source of product innovation and market growth.
• Bakery Products and Gluten-Free Flour: As the incidence of celiac disease increases and consumers increasingly demand gluten-free foods, there is great potential to manufacture mung bean flour. This flour can be utilized as a gluten-free substitute in a multitude of bakery and snack foods. This use permits the mung bean industry to enter a high-value growth market and target a specific dietary consumer segment.
• Mung Bean Fortified Snacks and Cereals: Mung beans are potentially a core ingredient in fortified snacks and breakfast cereals. With the addition of mung bean flour or protein, the production of snacks and cereals with high protein and fiber content is made possible. This prospect enables companies to market to the health-focused consumer segment that requires on-the-go nutritious food options, and be able to differentiate products from others.
• Functional Drinks and Smoothies: Another strategic use is for the application of mung bean protein isolates in functional drinks and smoothies. The drinks can be sold as high-protein and nutrient-dense beverages for sports people and anyone looking for a health kick. This use enables the market to enter the beverage market and leverage the increasing trend towards functional and sports nutrition foods.
• Baby and Toddler Food: Due to the high nutritional content and digestibility of mung beans, they are a perfect ingredient for use in baby and toddler food. Mung bean powders and purees can be employed to produce healthful, plant-based solutions for babies. It provides the business with the chance to penetrate a niche and sensitive market that is sensitive to health and safety issues, and to create brand loyalty from early times.
This growth opportunities based on strategies are set to revolutionize the mung bean market. With the expansion into plant-based dairy, gluten-free foods, fortified snacks, functional drinks, and infant food, the market can easily drive the value and significance of the market much higher. These opportunities emphasize how versatile the mung bean is and how it can become a focal ingredient in numerous contemporary food uses, its ability to fuel its continued growth within the global marketplace.
Mung Bean Market Driver and Challenges
The mung bean market is driven by a dynamic mix of drivers and challenges that define its direction. The drivers, which consist of consumer trends and technology, are driving the market towards massive growth and innovation. On the other hand, the challenges, including supply chain, present significant obstacles that need strategic planning to tackle. It is crucial to have a thorough grasp of such factors so that stakeholders can leverage opportunities and reduce risks in this transforming market.
The factors responsible for driving the mung bean market include:
1. Raising Awareness of Health and Wellness: A key driver is increased global awareness of the health benefits of mung beans. They contain high levels of protein, fiber, antioxidants, and vitamins and minerals. This is driving consumer interest in healthy food products, and mung beans are viewed as a natural option for healthy eating. This trend is driving their increased use in several health-related food applications.
2. Expansion of the Plant-Based Protein Market: The worldwide trend toward plant-based diets is a strong driver for the mung bean market. Mung beans are an all-purpose and complete plant protein source that can be easily used as an ingredient in meat and dairy substitutes. This trend is opening up new possibilities for market growth and is drawing huge investment in research and development to produce innovative mung bean products.
3. Clean-Label and Organic Demand: Consumers now increasingly are looking for clean-label products with no artificial additives, and more and more prefer sustainably produced and organic foods. Mung beans, being a natural and wholesome legume, are well-suited to this demand. The trend is pushing producers towards organic production methods and offers a competitive edge in a market where transparency and ethical sourcing matter.
4. Growing Ethnic Cuisine Popularity: Food globalization and growing popularity of Asian cuisines are boosting demand for true ingredients such as mung beans. With increasing numbers of consumers globally testing new recipes, they are looking for traditional ingredients for foods such as mung bean sprouts, curries, and stir-fries. This trend is opening the market geographically and exposing the beans to new consumer groups.
5. Processing Technological Advances: Advances in food processing technology are facilitating the development of new and convenient mung bean foods. Methods for the development of mung bean flour, protein isolates, and ready-to-eat foods are making the beans more flexible and available to more consumers. This driver is ensuring that the long preparation times’ traditional obstacle is overcome and widening the applications for the beans.
Challenges in the mung bean market are:
1. Climate and Weather Vulnerability: One of the main challenges is the vulnerability of mung bean production to climatic and weather conditions. Mung beans are susceptible to certain climatic conditions for growth, and any alteration in rainfall patterns, drought, or flooding can drastically affect crop yields. This translates into price volatility and supply chain uncertainty, making it challenging for producers and consumers to plan and develop their operations.
2. Competition from Other Legumes: Mung bean market is highly competitive for other widely available and traditionally consumed legumes like chickpeas, lentils, and soybeans. These alternatives tend to have a wider market share and are well known to consumers in most regions. This is a challenge that needs to be addressed with strategic marketing and product differentiation in order to appeal to the value proposition of unique benefits and versatility of mung beans.
3. Limited Consumer Awareness in Non-Traditional Markets: Beyond Asia and portions of Africa, consumer knowledge of mung beans and their health benefits is still low. This limited awareness is the single biggest barrier to market growth. There needs to be considerable investment in marketing and consumer education to learn about the beans and break down cultural barriers to adoption.
The market for mung beans is going through a time of dynamic change. The powerful drivers of rising health awareness, the vegetable trend, and technological progress are fueling its growth and diversification. Nonetheless, the market is facing tremendous challenges concerning climate susceptibility, competition, and limited consumer awareness in most areas. By effectively handling these challenges and capitalizing on its exclusive drivers, the mung bean market can maintain its growth and become a critical contributor to the global food market.
List of Mung Bean Companies
Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies mung bean companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the mung bean companies profiled in this report include-
• Shanxi Xinfei Agriculture Development
• Agrochiminvest
• Pulses
• Australian Mungbean Company
• Yesraj Agro Exports
• Geo Agrotech
• Arkar
• YC Consumer Goods
• Asia-Trade
• Gaurav International Limited
Mung Bean Market by Segment
The study includes a forecast for the global mung bean market by type, distribution channel, and region.
Mung Bean Market by Type [Value from 2019 to 2031]:
• GMO Seeds
• Non-GMO Seeds
Mung Bean Market by Distribution Channel [Value from 2019 to 2031]:
• Online
• Offline
Mung Bean Market by Region [Value from 2019 to 2031]:
• North America
• Europe
• Asia Pacific
• The Rest of the World
Country Wise Outlook for the Mung Bean Market
The international mung bean market is experiencing a dramatic shift, fueled by consumer interest in health, sustainability, and plant-based nutrition. A former staple food of Asia, the mung bean is today a commodity traded on a global scale with expanding demand from various markets. Recent trends involve developments in agriculture technology to enhance yield and quality, innovation in formats to address convenience, and widening trade agreements. These trends are all working together to drive market growth and generate fresh opportunities for manufacturers and consumers.
• United States: In the United States, the market for mung beans is being spurred on by increased demand for plant-based diets and wellness-oriented consumerism. Some recent trends include an increase in the application of mung bean protein isolates in plant-based egg replacers and meat substitutes, with companies such as Eat JUST at the forefront. The market is also witnessing greater availability of mung bean products in conventional grocery outlets, meeting a wider customer base. Organic and non-GMO varieties are gaining attention as a way to tap into a premium customer base.
• China: China, a key producer and consumer of mung beans, is witnessing a change in its market dynamics. Although traditional applications in noodles and desserts are still strong, mung beans are increasingly being sought after in processed healthy foods and snacks. The market is further driven by government initiatives to enhance agricultural efficiency and ensure food security. Advances in seed genetics technology are being used to create more yield-efficient and disease-resistant crops. China’s exports, especially to regional Asian markets, are also increasing based on regional demand.
• Germany: Germany is a major market for mung beans within Europe, led by a huge and expanding vegan and vegetarian population. Recent trends have seen the ready availability of mung bean sprouts in supermarkets and health food stores. The market is witnessing growth in applications of mung bean protein for use in clean-label and organic food. Mung bean protein isolate being approved by the European Food Safety Authority as a novel food has unveiled new opportunities for product development and growth in the European Union.
• India: India is the largest producer and consumer of mung beans worldwide, referred to as "moong" locally. Recent trends in the Indian market are centered on enhancing agricultural productivity via fresh high-yield seed varieties. The government is also encouraging the growing of pulses to provide food security and dietary protein needs for the vegetarian population. The emergence of e-commerce platforms is facilitating the sale of products directly by smaller producers to consumers, which is enhancing supply chain efficiency and boosting market efficiency.
• Japan: The Japanese market for mung beans is niche but stable. New trends revolve around its application in health and convenience food. Mung beans are becoming increasingly popular as an ingredient in health supplement products and special dietary foods. There is also increasing demand for use in traditional Japanese foods as well as a source for bean sprouts. The market is also witnessing increased focus on high-quality imported mung beans to serve the sophisticated tastes of Japanese consumers.
Features of the Global Mung Bean Market
Market Size Estimates: Mung bean market size estimation in terms of value ($B).
Trend and Forecast Analysis: Market trends (2019 to 2024) and forecast (2025 to 2031) by various segments and regions.
Segmentation Analysis: Mung bean market size by type, distribution channel, and region in terms of value ($B).
Regional Analysis: Mung bean market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
Growth Opportunities: Analysis of growth opportunities in different types, distribution channels, and regions for the mung bean market.
Strategic Analysis: This includes M&A, new product development, and competitive landscape of the mung bean market.
Analysis of competitive intensity of the industry based on Porter’s Five Forces model.
FAQ
Q1. What is the growth forecast for mung bean market?
Answer: The global mung bean market is expected to grow with a CAGR of 2.6% from 2025 to 2031.
Q2. What are the major drivers influencing the growth of the mung bean market?
Answer: The major drivers for this market are the rising popularity of plant-based diets, the growing demand for protein-rich foods, and the increase in health-conscious consumers.
Q3. What are the major segments for mung bean market?
Answer: The future of the mung bean market looks promising with opportunities in the online and offline markets.
Q4. Who are the key mung bean market companies?
Answer: Some of the key mung bean companies are as follows:
• Shanxi Xinfei Agriculture Development
• Agrochiminvest
• Pulses
• Australian Mungbean Company
• Yesraj Agro Exports
• Geo Agrotech
• Arkar
• YC Consumer Goods
• Asia-Trade
• Gaurav International Limited
Q5. Which mung bean market segment will be the largest in future?
Answer: Lucintel forecasts that, within the type category, non-GMO seed is expected to witness higher growth over the forecast period.
Q6. In mung bean market, which region is expected to be the largest in next 5 years?
Answer: In terms of region, APAC is expected to witness the highest growth over the forecast period.
Q7. Do we receive customization in this report?
Answer: Yes, Lucintel provides 10% customization without any additional cost.
This report answers following 11 key questions:
Q.1. What are some of the most promising, high-growth opportunities for the mung bean market by type (GMO seeds and non-GMO seeds), distribution channel (online and offline), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. Which region will grow at a faster pace and why?
Q.4. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.5. What are the business risks and competitive threats in this market?
Q.6. What are the emerging trends in this market and the reasons behind them?
Q.7. What are some of the changing demands of customers in the market?
Q.8. What are the new developments in the market? Which companies are leading these developments?
Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.10. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?
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