Electric Lawn Mowers in United Kingdom Trends and Forecast
The future of the electric lawn mowers market in United Kingdom looks promising with opportunities in the residential users, professional landscaping services, golf courses & other sports arenas, and government markets. The global electric lawn mowers market is expected to reach an estimated $24.6 billion by 2031 with a CAGR of 6.5% from 2025 to 2031. The electric lawn mowers market in United Kingdom is also forecasted to witness strong growth over the forecast period. The major drivers for this market are increased inclination for eco-friendly products and rising customer involvement in gardening, progressively stricter global government regulations, and growing preference for integrating green areas into residential and business infrastructure.
• Lucintel forecasts that, within the product category, walk-behind will remain the largest segment over the forecast period because the homeowners in metropolitan regions or environments sensitive to noise find it appealing to reduce pollution since it enables them to take care of their lawns without upsetting their neighbors or family members.
• Within the end use industry category, residential users will remain the largest segment because electric mowers are becoming a financially viable alternative owing to the fluctuating price of gasoline and the growing expense of fossil fuels.
Emerging Trends in the Electric Lawn Mowers Market in United Kingdom
The electric lawn mowers market in the United Kingdom has experienced substantial growth in recent years, driven by a combination of environmental concerns, technological advancements, and evolving consumer preferences. As the UK government continues to prioritize sustainability and green initiatives, there is an increasing shift toward eco-friendly outdoor tools, including electric mowers. With innovations in battery technology and smart features, electric lawn mowers are becoming an increasingly popular choice for both residential and commercial applications. Below are five key trends shaping the market in the UK.
• Sustainability and Eco-Consciousness: With growing concerns about climate change and environmental degradation, more UK consumers are turning to electric lawn mowers due to their zero-emission capabilities. Electric mowers contribute to reducing noise pollution and improving air quality compared to gasoline-powered alternatives. As environmental awareness rises, the demand for electric mowers continues to grow, aligning with the UK’s broader push for greener technologies and lifestyles.
• Smart Technology Integration: As technology continues to evolve, electric lawn mowers in the UK are integrating more smart features such as app-based control, GPS navigation, and automated mowing functions. These innovations enhance user convenience, allowing for remote operation and scheduling. Consumers now prefer mowers that offer a seamless and hands-off experience, appealing to tech-savvy individuals who seek efficiency and ease of use in lawn care.
• Government Incentives and Green Policies: The UK government’s commitment to achieving net-zero emissions by 2050 is encouraging the adoption of green technologies across various sectors. Electric lawn mowers are benefiting from this commitment through financial incentives, including tax breaks and grants for eco-friendly appliances. Such government policies are helping reduce the cost burden on consumers, making electric mowers a more affordable option for homeowners.
• Compact and Cordless Mowers for Small Gardens: As more people in the UK live in urban areas with smaller gardens or outdoor spaces, there is a growing demand for compact, easy-to-store electric mowers. Cordless electric mowers, which are lightweight and easy to maneuver, have become increasingly popular for maintaining small lawns. These mowers are ideal for city dwellers who value convenience and ease of storage, catering to the needs of modern lifestyles.
• Rise in Consumer Awareness of Long-Term Savings: UK consumers are becoming more aware of the long-term financial benefits of electric mowers. While the initial purchase price of electric mowers may be higher than their gasoline counterparts, the lower operational costs, including no fuel or oil changes and minimal maintenance, make them a more cost-effective option in the long run. This awareness is prompting more consumers to opt for electric mowers as part of their cost-saving strategies.
The electric lawn mowers market in the United Kingdom is being reshaped by trends like increased sustainability, smart technology integration, government incentives, and a preference for compact, efficient products. These trends reflect a broader shift towards eco-conscious, tech-driven, and cost-effective solutions, positioning electric mowers as a key player in the future of lawn care in the UK.
Recent Developments in the Electric Lawn Mowers Market in United Kingdom
The electric lawn mowers market in the United Kingdom has seen several developments in recent years, influenced by changing consumer preferences, advancements in technology, and government policies supporting green technologies. As demand for sustainable, low-maintenance products increases, the market for electric lawn mowers continues to evolve. Below are five key recent developments driving change in the UK electric lawn mowers industry.
• Enhanced Battery Technology: One of the most significant developments in the UK electric lawn mowers market has been advancements in battery technology. Lithium-ion batteries have become the standard, providing longer run times, faster charging, and greater overall efficiency. As battery performance continues to improve, consumers are increasingly opting for electric mowers, as they offer comparable performance to gas-powered models without the environmental drawbacks.
• Increased Market Penetration via Retail and Online Channels: Retailers and e-commerce platforms in the UK are expanding their electric lawn mowers offerings. Companies like Amazon, B&Q, and Argos are offering a wider variety of electric mower models with enhanced features, making it easier for consumers to purchase them. The increasing availability of electric mowers, both in-store and online, has significantly boosted their market penetration and accessibility to a broader consumer base.
• Introduction of Robotic Lawn Mowers: Robotic lawn mowers have been gaining traction in the UK market, with manufacturers introducing fully automated models that require minimal human intervention. These robotic mowers are designed to autonomously mow lawns while navigating around obstacles. With their convenience and energy-efficient design, robotic mowers are appealing to consumers who prefer a hands-off approach to lawn care.
• Government Tax Incentives and Subsidies: The UK government has introduced several green incentives, such as subsidies for eco-friendly products, to promote the adoption of sustainable technologies. These initiatives have lowered the upfront costs for electric lawn mowers, making them more accessible for consumers. By providing tax breaks and rebates, the government is helping make electric mowers more affordable, contributing to their increased adoption.
• Shift Toward Lighter, More Portable Mowers: UK consumers are increasingly demanding lightweight and portable electric lawn mowers, especially for smaller gardens and urban areas. New models are designed to be easier to maneuver, store, and transport, addressing the needs of city dwellers and people with limited storage space. This trend toward more portable mowers is making electric models more attractive to a larger audience, including those with small or irregularly shaped lawns.
Recent developments in the UK electric lawn mowers market, including advancements in battery technology, the rise of robotic mowers, and greater accessibility through retail channels, are driving the continued growth of the industry. These changes are making electric mowers more practical, affordable, and appealing to a broader consumer base, positioning them as a key solution for sustainable lawn care in the UK.
Strategic Growth Opportunities for Electric Lawn Mowers Market in United Kingdom
The electric lawn mowers market in the United Kingdom presents several strategic growth opportunities driven by technological advancements, evolving consumer preferences, and government policies encouraging green technologies. As more UK consumers prioritize sustainability and cost efficiency, businesses can capitalize on these opportunities to expand their presence in the market. Below are five key growth opportunities in the UK electric lawn mowers sector.
• Expansion of Robotic Lawn Mower Offerings: The growing demand for convenience and automation presents a significant opportunity for electric lawn mowers companies to expand their offerings of robotic models. Robotic mowers, which provide hands-free operation and energy efficiency, are increasingly popular among busy homeowners. By developing advanced robotic models with better performance, extended battery life, and enhanced navigational capabilities, companies can tap into this emerging segment.
• Targeting Urban and Compact Garden Spaces: With an increasing number of people living in urban areas with small gardens, there is a rising demand for compact and efficient lawn mowers. Electric mowers, particularly cordless, lightweight models, are ideal for smaller lawns found in cities. Manufacturers can tap into this market by offering easy-to-use, portable products that cater to urban consumers looking for efficient, low-maintenance lawn care solutions.
• Collaborations with Landscape and Gardening Services: There is an opportunity for electric mower manufacturers to partner with landscape and gardening service providers to offer eco-friendly alternatives. These services can incorporate electric mowers into their operations, offering clients a sustainable lawn care solution. These collaborations can help companies reach a wider customer base, particularly among commercial clients who are increasingly prioritizing sustainability.
• Increased Focus on Smart Technology and Automation: The growing trend of smart homes in the UK presents an opportunity to integrate more advanced technology into electric mowers. Companies can focus on developing mowers with features such as app-based controls, GPS navigation, and self-charging capabilities. These smart technologies will appeal to consumers who seek automation and ease of use in their lawn care routine.
• Capitalizing on Green Government Policies: The UK government’s strong commitment to achieving net-zero emissions by 2050 presents a growth opportunity for companies that manufacture electric lawn mowers. With increased government incentives, rebates, and subsidies for eco-friendly products, businesses can leverage these policies to make electric mowers more affordable for a larger segment of the population. Taking advantage of these policies can boost sales and encourage further market adoption.
The strategic growth opportunities in the UK electric lawn mowers market lie in expanding robotic offerings, targeting urban consumers, collaborating with landscaping services, integrating smart technologies, and capitalizing on government incentives. By tapping into these opportunities, businesses can drive market expansion and establish a strong foothold in the growing market for sustainable lawn care solutions.
Electric Lawn Mowers Market in United Kingdom Driver and Challenges
The electric lawn mower market in the United Kingdom is influenced by a mix of drivers and challenges that stem from technological, economic, and regulatory factors. Key drivers such as increased demand for eco-friendly solutions, technological advancements, and government incentives are accelerating market growth. However, challenges such as high initial costs, limited battery life, and competition from traditional mowers need to be addressed for further growth. Understanding these drivers and challenges is essential for stakeholders aiming to navigate the evolving electric lawn mower market in the UK.
The factors responsible for driving the electric lawn mowers market in United Kingdom include:
• Environmental Awareness and Sustainability: Growing environmental concerns in the UK are driving the adoption of electric lawn mowers, which offer eco-friendly benefits such as zero emissions and low noise levels. As consumers become more eco-conscious, electric mowers are seen as a sustainable alternative to gas-powered options, aligning with broader green initiatives in the country.
• Technological Advancements in Batteries: The development of more powerful and efficient batteries, such as lithium-ion technology, has been a significant driver of the electric lawn mower market. Longer battery life and faster charging times have made electric mowers more convenient and comparable in performance to gas-powered models, attracting a wider range of consumers.
• Government Incentives and Green Policies: The UK government‘s commitment to environmental sustainability has translated into policies that incentivize the use of electric lawn mowers, including rebates, subsidies, and tax breaks for eco-friendly products. These initiatives lower the upfront cost for consumers, making electric mowers more affordable and driving their adoption across various demographics.
• Cost Savings and Low Maintenance: Electric lawn mowers are more cost-effective over the long term, with lower operational and maintenance costs compared to traditional gas-powered models. No need for fuel or oil changes, fewer moving parts, and minimal servicing contribute to reduced maintenance costs, which appeals to budget-conscious consumers.
• Growing Demand for Smart Features: The increasing demand for convenience and automation in everyday products has driven the development of electric lawn mowers with smart features. GPS navigation, app-based controls, and automatic mowing functions make lawn care easier and more efficient, attracting tech-savvy consumers and those seeking convenience.
Challenges in the electric lawn mowers market in United Kingdom are:
• High Initial Purchase Costs: Although electric lawn mowers offer long-term savings, their initial purchase price can be higher than that of gas-powered models. This price gap can discourage budget-conscious consumers from making the switch to electric mowers, especially in competitive markets.
• Limited Battery Life for Large Lawns: Electric mowers, while improving in battery performance, still face limitations in terms of runtime. For larger lawns, the need for frequent recharging may be a drawback, making electric mowers less practical for consumers with extensive outdoor spaces.
• Resistance to New Technology: Despite the benefits of electric lawn mowers, some consumers are hesitant to adopt this new technology, especially older generations accustomed to traditional gas-powered models. Concerns about battery life, charging time, and performance may slow the rate of adoption, particularly in rural areas where gas mowers have been the norm.
The UK electric lawn mower market is driven by environmental awareness, technological innovations, and government incentives, but challenges such as high upfront costs and battery limitations still exist. Addressing these challenges through education, improved technology, and continued policy support will be essential for accelerating market growth and overcoming barriers to adoption.
List of Electric Lawn Mowers Market in United Kingdom Companies
Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies, electric lawn mowers companies cater to increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the electric lawn mowers companies profiled in this report include:
• Company 1
• Company 2
• Company 3
• Company 4
• Company 5
• Company 6
• Company 7
• Company 8
• Company 9
• Company 10
Electric Lawn Mowers Market in United Kingdom by Segment
The study includes a forecast for the electric lawn mowers market in United Kingdom by product, end use industry, power source, and distribution channel.
Electric Lawn Mowers Market in United Kingdom by Product [Analysis by Value from 2019 to 2031]:
• Walk-Behind
• Robotic
• Ride-On
Electric Lawn Mowers Market in United Kingdom by End Use Industry [Analysis by Value from 2019 to 2031]:
• Residential Users
• Professional Landscaping Services
• Golf Courses & Other Sports Arenas
• Government & Others
Electric Lawn Mowers Market in United Kingdom by Power Source [Analysis by Value from 2019 to 2031]:
• Electric Corded
• Battery-Powered
Electric Lawn Mowers Market in United Kingdom by Distribution Channel [Analysis by Value from 2019 to 2031]:
• Online
• Offline
Features of the Electric Lawn Mowers Market in United Kingdom
Market Size Estimates: Electric lawn mowers in United Kingdom market size estimation in terms of value ($B).
Trend and Forecast Analysis: Market trends and forecasts by various segments.
Segmentation Analysis: Electric lawn mowers in United Kingdom market size by product, end use industry, power source, and distribution channel in terms of value ($B).
Growth Opportunities: Analysis of growth opportunities in different product, end use industry, power source, and distribution channel for the electric lawn mowers in United Kingdom.
Strategic Analysis: This includes M&A, new product development, and competitive landscape of the electric lawn mowers in United Kingdom.
Analysis of competitive intensity of the industry based on Porter’s Five Forces model.
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FAQ
Q1. What are the major drivers influencing the growth of the electric lawn mowers market in United Kingdom?
Answer: The major drivers for this market are increased inclination for eco-friendly products and rising customer involvement in gardening, progressively stricter global government regulations and growing preference for integrating green areas into residential and business infrastructure.
Q2. What are the major segments for electric lawn mowers market in United Kingdom?
Answer: The future of the electric lawn mowers market in United Kingdom looks promising with opportunities in the residential users, professional landscaping services, golf courses & other sports arenas, and government markets.
Q3. Which electric lawn mowers market segment in United Kingdom will be the largest in future?
Answer: Lucintel forecasts that walk-behind will remain the largest segment over the forecast period because the homeowners in metropolitan regions or environments sensitive to noise find it appealing to reduce pollution since it enables them to take care of their lawns without upsetting their neighbors or family members.
Q4. Do we receive customization in this report?
Answer: Yes, Lucintel provides 10% customization without any additional cost.
This report answers following 10 key questions:
Q.1. What are some of the most promising, high-growth opportunities for the electric lawn mowers market in United Kingdom by product (walk-behind, robotic, and ride-on), end use industry (residential users, professional landscaping services, golf courses & other sports arenas, and government & others), power source (electric corded and battery-powered), and distribution channel (online and offline)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.4. What are the business risks and competitive threats in this market?
Q.5. What are the emerging trends in this market and the reasons behind them?
Q.6. What are some of the changing demands of customers in the market?
Q.7. What are the new developments in the market? Which companies are leading these developments?
Q.8. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.9. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.10. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?
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