Electric Lawn Mowers in China Trends and Forecast
The future of the electric lawn mowers market in China looks promising with opportunities in the residential users, professional landscaping services, golf courses & other sports arenas, and government markets. The global electric lawn mowers market is expected to reach an estimated $24.6 billion by 2031 with a CAGR of 6.5% from 2025 to 2031. The electric lawn mowers market in China is also forecasted to witness strong growth over the forecast period. The major drivers for this market are increased inclination for eco-friendly products and rising customer involvement in gardening, progressively stricter global government regulations, and growing preference for integrating green areas into residential and business infrastructure.
• Lucintel forecasts that, within the product category, walk-behind will remain the largest segment over the forecast period because the homeowners in metropolitan regions or environments sensitive to noise find it appealing to reduce pollution since it enables them to take care of their lawns without upsetting their neighbors or family members.
• Within the end use industry category, residential users will remain the largest segment because electric mowers are becoming a financially viable alternative owing to the fluctuating price of gasoline and the growing expense of fossil fuels.
Emerging Trends in the Electric Lawn Mowers Market in China
The electric lawn mowers market in China is witnessing rapid growth due to a combination of environmental concerns, increasing disposable incomes, and technological advancements. The Chinese government’s push for sustainable technologies, along with consumer demand for greener, quieter, and more efficient solutions, is further accelerating this trend. As urbanization increases and interest in smart home technologies grows, these factors are collectively reshaping China’s lawn care industry and boosting the adoption of electric lawn mowers.
• Government Support for Green Technologies: The Chinese government is promoting eco-friendly products and technologies through incentives and subsidies, which is driving the adoption of electric lawn mowers. As part of its broader environmental agenda, the government encourages households and businesses to transition to electric alternatives for lower carbon emissions. These incentives help make electric mowers more accessible, fostering growth in the market.
• Technological Advancements in Battery and Charging: One of the most significant trends driving the electric lawn mowers market in China is the improvement in battery technology. Manufacturers are focusing on developing high-performance lithium-ion batteries that offer longer run times, faster charging, and increased durability. This technological progress is helping electric mowers become more competitive with traditional gas-powered models, addressing previous concerns about limited battery life.
• Rising Demand for Smart Features: With the growing interest in automation and smart home technologies, Chinese consumers are seeking lawn care solutions that integrate with their smart devices. Electric lawn mowers equipped with GPS navigation, app control, and automated scheduling are gaining popularity. These smart features add convenience and efficiency, positioning electric mowers as a desirable option for tech-savvy consumers looking for easy-to-use, connected devices.
• Shift Toward Urbanization and Smaller Lawns: As China’s urbanization continues, the demand for electric lawn mowers is increasing, particularly for compact models suited for smaller lawns in residential areas. Urban households are looking for quieter, more eco-friendly solutions that can handle limited space while offering efficiency. Manufacturers are responding by developing smaller, lightweight models tailored to city dwellers, driving market growth in urban regions.
• Growing Environmental Awareness: As environmental concerns become more prominent in China, consumers are becoming increasingly aware of the negative impact of gas-powered lawn equipment on air quality and noise pollution. Electric lawn mowers offer a cleaner, quieter, and more sustainable alternative. As the Chinese population grows more environmentally conscious, this trend is likely to continue influencing purchasing decisions, driving the shift toward electric mowers.
Emerging trends such as government incentives, advancements in battery technology, the integration of smart features, urbanization, and growing environmental awareness are reshaping the electric lawn mowers market in China. These developments are making electric mowers more accessible, efficient, and appealing to consumers, positioning them as the future of lawn care in the country.
Recent Developments in the Electric Lawn Mowers Market in China
The electric lawn mowers market in China has experienced notable developments in recent years, driven by technological advancements, growing demand for eco-friendly products, and government policies supporting green initiatives. As China moves toward a more sustainable future, the market for electric lawn mowers has seen significant improvements in product features, battery efficiency, and consumer awareness. These developments are positioning electric lawn mowers as a viable alternative to traditional gas-powered models.
• Enhanced Battery Performance: Battery life and charging efficiency have been key areas of improvement for electric lawn mowers in China. The introduction of high-quality lithium-ion batteries has addressed the previous limitations of battery-powered mowers. These new batteries allow for longer mowing times and faster charging, making electric mowers more practical for consumers with larger lawns. As battery technology continues to evolve, the market is expected to see further advancements, enhancing consumer confidence in electric lawn mowers.
• Introduction of Smart Lawn Mowers: Manufacturers are increasingly integrating smart features into electric lawn mowers, such as remote control via mobile apps, automated mowing schedules, and GPS navigation. These innovations allow consumers to control and monitor their mowers remotely, increasing convenience and efficiency. The rising demand for smart home devices in China is further driving the popularity of these connected lawn care solutions. The integration of technology into electric mowers is expected to continue shaping product development.
• Expansion of Retail Availability: With the growing interest in electric lawn mowers, their availability in Chinese retail outlets has significantly increased. Both online platforms and brick-and-mortar stores are offering a broader range of models, making it easier for consumers to access electric mowers. Retailers are also expanding their marketing efforts to educate consumers about the benefits of electric mowers, further accelerating market growth. This expansion in retail presence is key to driving adoption across the country.
• Government Incentives for Eco-Friendly Products: The Chinese government continues to promote green technologies through subsidies, tax breaks, and other incentives aimed at reducing emissions. Electric lawn mowers, as part of this push for cleaner technologies, benefit from these initiatives, making them more affordable for consumers. Government backing is crucial in overcoming the initial cost barriers and encouraging widespread adoption, which is expected to have a lasting impact on the market’s growth trajectory.
• Increased Focus on Sustainability in Marketing: As environmental concerns grow, electric lawn mowers manufacturers in China are increasingly focusing on sustainability in their marketing efforts. By highlighting the environmental benefits of electric mowers, such as lower emissions, reduced noise, and energy efficiency, companies are appealing to a more environmentally conscious consumer base. This shift in marketing strategies is helping to raise awareness and foster consumer demand for electric lawn mowers.
Recent developments, including enhanced battery performance, the introduction of smart features, greater retail availability, government incentives, and a focus on sustainability, are having a profound impact on the electric lawn mowers market in China. These developments are making electric mowers more efficient, accessible, and appealing to consumers, further driving the shift toward eco-friendly lawn care solutions.
Strategic Growth Opportunities for Electric Lawn Mowers Market in China
The electric lawn mowers market in China offers numerous strategic growth opportunities across various applications. As consumer interest in sustainable and tech-driven products grows, manufacturers and retailers have several avenues to explore. By focusing on key growth areas such as product innovation, expanding retail presence, and leveraging government support, businesses can capitalize on the rapidly expanding market for electric lawn mowers in China.
• Expansion into Rural Markets: While electric lawn mowers are gaining traction in urban areas, there is a significant growth opportunity in rural regions where lawn care equipment is often less modernized. With improved battery life and charging infrastructure, electric mowers are becoming more feasible for larger rural properties. Manufacturers can target these areas by offering models designed for various lawn sizes and by educating consumers on the benefits of switching to electric mowers.
• Partnerships with Smart Home Ecosystems: Collaborating with smart home technology companies offers a significant growth opportunity. By integrating electric lawn mowers with smart home ecosystems, manufacturers can tap into the growing consumer interest in connected devices. Features like voice control, app scheduling, and automated mowing will appeal to the tech-savvy population, further accelerating market penetration.
• Targeting Commercial Landscaping Services: The commercial landscaping sector presents a major growth opportunity for electric lawn mowers in China. As businesses and municipalities move towards greener alternatives, electric mowers offer a more sustainable option for maintaining public spaces and large commercial properties. The reduced noise, lower maintenance costs, and eco-friendliness make electric mowers an attractive choice for commercial users.
• Development of Compact Models for Smaller Spaces: Urbanization is leading to more compact living spaces with smaller lawns, creating a demand for compact electric mowers. Manufacturers can take advantage of this trend by developing lightweight, user-friendly models specifically designed for small city lawns. These models would cater to apartment dwellers and urban homeowners, filling a niche market that is expected to expand rapidly.
• Leveraging Online Retail Channels: E-commerce is rapidly growing in China, offering manufacturers an effective way to reach a wide audience. By expanding their online presence and optimizing e-commerce platforms, brands can increase market reach and cater to consumers who prefer online shopping. Additionally, online marketing strategies can help educate consumers about the advantages of electric mowers, further boosting adoption.
Strategic growth opportunities in the electric lawn mowers market in China, including expansion into rural markets, partnerships with smart home ecosystems, targeting commercial landscaping services, developing compact models for urban spaces, and leveraging online retail channels, provide significant potential for growth. By capitalizing on these opportunities, businesses can position themselves to meet the growing demand for sustainable and efficient lawn care solutions.
Electric Lawn Mowers Market in China Driver and Challenges
The electric lawn mower market in China is influenced by various technological, economic, and regulatory factors. Key drivers such as advancements in battery technology, government incentives, and rising consumer demand for sustainability are propelling the market. However, challenges like high initial costs, limited battery life for larger lawns, and competition from traditional gas-powered mowers still pose hurdles. Understanding these drivers and challenges is crucial for stakeholders aiming to navigate and succeed in the Chinese market.
The factors responsible for driving the electric lawn mowers market in China include:
• Technological Advancements in Batteries: The continuous improvement in battery technology is a key driver of the electric lawn mower market in China. Lithium-ion batteries, which offer longer run times and faster charging, have significantly increased the practicality and appeal of electric mowers. This technological progress is allowing electric mowers to compete with gas-powered models in terms of performance, making them more attractive to consumers.
• Government Incentives and Policies: The Chinese government’s strong push for green technologies has provided significant support for the electric lawn mower market. Incentives such as subsidies, tax breaks, and low-interest loans are making electric mowers more affordable for consumers. Government policies promoting sustainability and carbon emission reductions are also encouraging consumers to make the switch to cleaner alternatives.
• Increasing Environmental Awareness: As awareness of climate change and environmental sustainability grows in China, consumers are becoming more inclined to adopt eco-friendly products. Electric lawn mowers, with their lower emissions, quieter operation, and energy efficiency, fit well into this trend. The growing desire for greener solutions is a strong driver of the market’s expansion.
• Rising Disposable Income: As disposable incomes rise in China, more consumers are willing to invest in premium products such as electric lawn mowers. With increased purchasing power, Chinese homeowners are shifting toward higher-quality, environmentally friendly products that offer long-term savings, further fueling the demand for electric lawn mowers.
• Demand for Smart Home Integration: The integration of electric lawn mowers with smart home ecosystems, allowing for remote control, automated scheduling, and GPS navigation, is driving market growth. As more consumers in China embrace connected devices, electric mowers with smart features are becoming increasingly popular. This trend is expected to continue as technology plays an ever-greater role in consumers‘ daily lives.
Challenges in the electric lawn mowers market in China are:
• High Initial Cost: One of the key challenges for the electric lawn mower market in China is the higher upfront cost compared to gas-powered mowers. Despite long-term savings in maintenance and fuel, the initial investment can be a deterrent for price-sensitive consumers. To overcome this, manufacturers must offer competitive pricing or financing options to encourage adoption.
• Battery Limitations for Larger Properties: Electric mowers still face challenges when it comes to servicing large properties, particularly those with sprawling lawns. Despite improvements in battery technology, the battery life of electric mowers can still be a limiting factor for larger spaces. Manufacturers need to continue developing longer-lasting batteries that can cater to more extensive lawns.
• Competition from Gas-Powered Mowers: Gas-powered lawn mowers have been the traditional choice for many years, and they still dominate the market in China. Despite the advantages of electric mowers, consumer reluctance to switch due to the familiarity and reliability of gas-powered mowers remains a significant challenge. Overcoming this competition will require continued innovation and improved performance in electric models.
The electric lawn mower market in China is shaped by drivers such as technological advancements, government incentives, environmental awareness, rising disposable income, and the growing demand for smart home features. However, challenges like high initial costs, battery limitations, and competition from gas-powered models persist. Addressing these challenges while capitalizing on the drivers will be essential for the sustained growth of the electric lawn mower market in China.
List of Electric Lawn Mowers Market in China Companies
Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. Through these strategies, electric lawn mowers companies cater to increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the electric lawn mowers companies profiled in this report include:
• Company 1
• Company 2
• Company 3
• Company 4
• Company 5
• Company 6
• Company 7
• Company 8
• Company 9
• Company 10
Electric Lawn Mowers Market in China by Segment
The study includes a forecast for the electric lawn mowers market in China by product, end use industry, power source, and distribution channel.
Electric Lawn Mowers Market in China by Product [Analysis by Value from 2019 to 2031]:
• Walk-Behind
• Robotic
• Ride-On
Electric Lawn Mowers Market in China by End Use Industry [Analysis by Value from 2019 to 2031]:
• Residential Users
• Professional Landscaping Services
• Golf Courses & Other Sports Arenas
• Government & Others
Electric Lawn Mowers Market in China by Power Source [Analysis by Value from 2019 to 2031]:
• Electric Corded
• Battery-Powered
Electric Lawn Mowers Market in China by Distribution Channel [Analysis by Value from 2019 to 2031]:
• Online
• Offline
Features of the Electric Lawn Mowers Market in China
Market Size Estimates: Electric lawn mowers in China market size estimation in terms of value ($B).
Trend and Forecast Analysis: Market trends and forecasts by various segments.
Segmentation Analysis: Electric lawn mowers in China market size by product, end use industry, power source, and distribution channel in terms of value ($B).
Growth Opportunities: Analysis of growth opportunities in different product, end use industry, power source, and distribution channel for the electric lawn mowers in China.
Strategic Analysis: This includes M&A, new product development, and competitive landscape of the electric lawn mowers in China.
Analysis of competitive intensity of the industry based on Porter’s Five Forces model.
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FAQ
Q1. What are the major drivers influencing the growth of the electric lawn mowers market in China?
Answer: The major drivers for this market are increased inclination for eco-friendly products and rising customer involvement in gardening, progressively stricter global government regulations and growing preference for integrating green areas into residential and business infrastructure.
Q2. What are the major segments for electric lawn mowers market in China?
Answer: The future of the electric lawn mowers market in China looks promising with opportunities in the residential users, professional landscaping services, golf courses & other sports arenas, and government markets.
Q3. Which electric lawn mowers market segment in China will be the largest in future?
Answer: Lucintel forecasts that walk-behind will remain the largest segment over the forecast period because the homeowners in metropolitan regions or environments sensitive to noise find it appealing to reduce pollution since it enables them to take care of their lawns without upsetting their neighbors or family members.
Q4. Do we receive customization in this report?
Answer: Yes, Lucintel provides 10% customization without any additional cost.
This report answers following 10 key questions:
Q.1. What are some of the most promising, high-growth opportunities for the electric lawn mowers market in China by product (walk-behind, robotic, and ride-on), end use industry (residential users, professional landscaping services, golf courses & other sports arenas, and government & others), power source (electric corded and battery-powered), and distribution channel (online and offline)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. What are the key factors affecting market dynamics? What are the key challenges and business risks in this market?
Q.4. What are the business risks and competitive threats in this market?
Q.5. What are the emerging trends in this market and the reasons behind them?
Q.6. What are some of the changing demands of customers in the market?
Q.7. What are the new developments in the market? Which companies are leading these developments?
Q.8. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.9. What are some of the competing products in this market and how big of a threat do they pose for loss of market share by material or product substitution?
Q.10. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?
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