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The global fertilizer industry witnessed rapid growth during the last five years. The industry is expected to continue that momentum to reach $193 billion by 2017, with a CAGR of 5% over the next five years. The industry is consolidated with the top five players accounting for 33% of the global market. The top players have adopted

different corporate and marketing strategies to accelerate the industry growth. The industry is segmented into three categories: nitrogen fertilizer, phosphate fertilizer, and potash fertilizer.

Lucintel, a leading global management consulting and market research firm, has conducted a competitive analysis on the leaders in the global fertilizer industry and presents its findings in “Top Five Fertilizer Companies: Performance, Strategies and Competitive Analysis” This report discusses the subject companies, their geographic footprints, financial metrics, market performance, marketing and corporate strategies, and SWOT analysis.

The industry has faced certain challenges to its growth. Volatile commodity prices increase company risk and hamper the ability to make capital expenditure investments, since a sudden change in commodity prices can hurt profit. Unexpected costs from discontinued mining operations and labor disruptions are other issues for the industry to overcome.

Increased international trade, along with rising revenues and greater economies of scale, and high demand from emerging economies such as India and China are expected to maintain high prices for many commodities over the long term. Expansion abroad can bring synergies to a company as its customer base broadens.

The report gives a concise overview of top the five global fertilizer companies:
  • Agrium
  • CF Industries Holdings
  • Potash Corporation of Saskatchewan
  • The Mosaic Company
  • Yara International

This Lucintel research report provides an important understanding of market scope, background and overview, market trends and analysis, cost comparison, product portfolio analysis, relative market attractiveness by region,

emerging trends, and forecasts and analysis of the major market players.

Fertilizer market competitive analysis report will save hundreds of hours of your own personal research time a

nd will significantly benefit you in expanding your business opportunities in global fertilizer companies industry. In today’s chaotic economy, you need every advantage that you can find to keep ahead in your business

In Lucintel's newest competitive research study on the world's fertilizer companies, we have thoroughly profiled following five companies with detailed competitive assessments: 
                                  
  • Agrium
  • CF Industries Holdings
  • Potash Corporation of Saskatchewan
  • The Mosaic Company
  • Yara International

The detailed analysis of each company offers a critical view into key strategic areas, including:
 
  • Company overview          
  • Benchmarking (financial & market)
  • SWOT analysis         
  • Product positioning
  • Marketing strategy and tactics    
  • Corporate strategy

To make any investment, business or strategic decisions, you need adequate and timely information. Fertilizer market competitive analysis market report fulfills this core need. This is an indispensable reference guide for industry executives who are dealing with fertilizer companies industry.

Some of the features of Top Five Global Fertilizer Companies: Performance, Strategies and Competitive Analysis market intelligence report are:
 
  • Market size estimates in terms of (US $) value by segments of the global fertilizer companies
  • Regional analysis: global fertilizer companies breakdown by key regions (e.g., North America, Europe, APAC and ROW)
  • Market trends, drivers and forecasts
  • Competitive benchmarking of each players against their financial & market strength
  • Global and regional market share estimates for the top players
  • Product line overview and positioning of top players
  • SWOT analysis of the leaders
  • Marketing strategy and tactics    
  • Corporate strategy
  • More than 108 valuable figures/charts and 45 tables are provided in this report
     
Table of Contents

1. Executive Summary

2. Market Definition and Scope

3. Market Opportunity    
    
4. Competitive Benchmarking (Financial and Market)
Company Profile on Following Parameters
Company Overview          
Benchmarking (Financial & Market)
SWOT Analysis         
Product Positioning
Marketing Strategy and Tactics    
Corporate Strategy

5. Company Profile on Agrium

6. Company Profile on CF Industries Holdings
    
7. Company Profile on Potash Corporation of Saskatchewan

8. Company Profile on The Mosaic Company

9. Company Profile on Yara International


List of Figures

CHAPTER 3. Market Opportunity
             Figure 3.1: Supply chain for fertilizer market
Figure 3.2: Global fertilizer industry annual trend 2006-2011 (US $B)
Figure 3.3: Global fertilizer industry regional trend 2006-2011 (US $B)
Figure 3.4: Global fertilizer industry regional trend 2006-2011 (%)
Figure 3.5: Global fertilizer industry segment trend 2006-2011 (US $B)
Figure 3.6: Global fertilizer industry segment trend 2006-2011 (%)
Figure 3.7: Global fertilizer industry opportunity by region
Figure 3.8: Global fertilizer industry opportunity by segment
        
CHAPTER 4.Competitive Benchmarking (Financial and Market)
Figure 4.1: Top five fertilizer companies – financial benchmarking
Figure 4.2: Global top five fertilizer companies gross profit and net profit analysis – 2011
Figure 4.3: Financial analysis – growth leadership quadrant (2011)
Figure 4.4: Market share of top players 2006
Figure 4.5: Market share of top players 2011
Figure 4.6: 2006 Market share analysis
Figure 4.7: 2011 Market share analysis
Figure 4.8: Global market share analysis 2011
Figure 4.9: Global market fragmentation 2011  
Figure 4.10: Market value North America (US $B)
Figure 4.11: Market value Europe (US $B)
Figure 4.12: Market value Asia Pacific (US $B)
Figure 4.13: Market value ROW (US $B)
Figure 4.14: Regional revenue evaluation 2011(US $M)
Figure 4.15: Regional revenue evaluation 2011(%)
Figure 4.16: North American revenue trend for top players 2007-2011 (US $B)
Figure 4.17: Europe revenue trend for top players 2007-2011 (US $B)
Figure 4.18: Asia Pacific revenue trend for top players 2007-2011 (US $B)
Figure 4.19: Row revenue trend for top players 2007-2011 (US $B)
Figure 4.20: Lucintel triad - top five major players

CHAPTER 5. Company Profile of Agrium
Figure 5.1: Agrium’s revenue by business structure 2011
Figure 5.2: Lucintel Triad – Agrium
Figure 5.3: Financial benchmarking Agrium against top three and top five industry players’ average
Figure 5.4: Financial benchmarking of Agrium against Top Five best
Figure 5.5: Global industry revenue trend Vs Agrium (2007-2011) in US $B
Figure 5.6: Global market share trend for Agrium (2007-2011) in (%)
Figure 5.7: North American industry revenue trend Vs Agrium 2007-2011 in (US $B)
Figure 5.8: European industry revenue trend Vs Agrium 2007-2011 in (US $B)
Figure 5.9:  APAC industry revenue trend Vs Agrium 2007-2011 in (US $B)
Figure 5.10: ROW industry revenue trend Vs Agrium 2007-2011 in (US $B)
Figure 5.11: North American market share trend Vs Agrium 2007-2011 in (%)
Figure 5.12: European market share trend Vs Agrium 2007-2011 in (%)
Figure 5.13: APAC market share trend Vs Agrium 2007-2011 in (%)
Figure 5.14: ROW market share trend Vs Agrium 2007-2011 in (%)
Figure 5.15: Agrium productivity 2007-2011 (US $M)
Figure 5.16: Agrium fixed asset value 2007-2011 (US $M)
Figure 5.17: Strategic execution

CHAPTER 6. Company Profile of CF Industries Holdings
Figure 6.1: CF Industries Holdings revenue by business structure 2011
Figure 6.2: Lucintel triad - CF Industries Holdings
Figure 6.3: Financial benchmarking of CF Industries Holdings against top three and top five industry players’ average
Figure 6.4: Financial benchmarking of CF Industries Holdings against Top five best
Figure 6.5: Global industry revenue trend Vs CF Industries Holdings (2007-2011) in (US $B)
Figure 6.6: Global market share trend for CF Industries Holdings (2007-2011) in (%)
Figure 6.7: North American industry revenue trend Vs. CF Industries Holdings 2007-2011 in (US $B)
Figure 6.8: European industry revenue trend Vs CF Industries Holdings 2007-2011 in (US $B)
Figure 6.9: APAC industry revenue trend Vs CF Industries Holdings 2007-2011 in (US $B)
Figure 6.10: ROW industry revenue trend Vs CF Industries Holdings 2007-2011 in (US $B)
Figure 6.11: North American market share trend Vs CF Industries Holdings 2007-2011 in (%)
Figure 6.12: European market share trend Vs CF Industries Holdings 2007-2011 in (%)
Figure 6.13: APAC market share trend Vs CF Industries Holdings 2007-2011 in (%)
Figure 6.14: ROW market share trend Vs CF Industries Holdings 2007-2011 in (%)
Figure 6.15: CF Industries Holdings productivity 2007-2011 in (US $M)
Figure 6.16: CF Industries Holdings fixed asset value 2007-2011 in (US $B)
Figure 6.17: Strategic execution

CHAPTER 7. Company Profile of Potash Corporation of Saskatchewan
Figure 7.1: Potash Corporation of Saskatchewan revenue by business structure 2011
Figure 7.2: Lucintel triad – Potash Corporation of Saskatchewan
Figure 7.3: Financial benchmarking of Potash Corporation of Saskatchewan against top three and top five industry players’ average
Figure 7.4: Financial benchmarking of Potash Corporation of Saskatchewan against Top five best
Figure 7.5: Global industry revenue trend Vs Potash Corporation of Saskatchewan (2007-2011) in (US $B)
Figure 7.6: Global market share trend for Potash Corporation of Saskatchewan (2007-2011) in (%)
Figure 7.7: North American industry revenue trend Vs Potash Corporation of Saskatchewan (2007-2011) in (US $B)
Figure 7.8: European industry revenue trend Vs Potash Corporation of Saskatchewan (2007-2011) in (US $B)
Figure 7.9: APAC industry revenue trend Vs Potash Corporation of Saskatchewan (2007-2011) in (US $B)
Figure 7.10: ROW industry revenue trend Vs Potash Corporation of Saskatchewan (2007-2011) in (US $B)
Figure 7.11: North American market share trend Vs Potash Corporation of Saskatchewan (2007-2011) in (%)
Figure 7.12: European market share trend Vs Potash Corporation of Saskatchewan l (2007-2011) in (%)
Figure 7.13: APAC market share trend Vs Potash Corporation of Saskatchewan (2007-2011) in (%)
Figure 7.14: ROW market share trend Vs Potash Corporation of Saskatchewan (2007-2011) in (%)
Figure 7.15: Potash Corporation of Saskatchewan productivity 2007-2011 in (US $M)
Figure 7.16: Potash Corporation of Saskatchewan fixed asset value 2007-2011 in (US $M)
Figure 7.17: Strategic execution

CHAPTER 8. Company Profile of The Mosaic Company
Figure 8.1: The Mosaic Company revenue by business structure 2011
Figure 8.2: Lucintel triad – The Mosaic Company
Figure 8.3: Financial benchmarking of The Mosaic Company against top three and top five industry players’ average
Figure 8.4: Financial benchmarking of The Mosaic Company against Top five best
Figure 8.5: Global industry revenue trend Vs The Mosaic Company (2007-2011) in (US $B)
Figure 8.6: Global market share trend for The Mosaic Company (2007-2011) in (%)
Figure 8.7: North American industry revenue trend Vs The Mosaic Company (2007-2011) in (US $B)
Figure 8.8: European industry revenue trend Vs The Mosaic Company (2007-2011) in (US $B)
Figure 8.9: APAC industry revenue trend Vs The Mosaic Company (2007-2011) in (US $B)
Figure 8.10: ROW industry revenue trend Vs The Mosaic Company (2007-2011) in (US $B)
Figure 8.11: North American market share trend Vs The Mosaic Company (2007-2011) in (%)
Figure 8.12: European market share trend Vs The Mosaic Company (2007-2011) in (%)
Figure 8.13: APAC market share trend Vs The Mosaic Company (2007-2011) in (%)
Figure 8.14: ROW market share trend Vs The Mosaic Company (2007-2011) in (%)
Figure 8.15: The Mosaic Company productivity 2007-2011 in (US $M)
Figure 8.16: The Mosaic Company fixed asset value 2007-2011 in (US $M)
Figure 8.17: Strategic execution

CHAPTER 9. Company Profile of Yara International
             Figure 9.1: Yara International revenue by business structure 2011
Figure 9.2: Lucintel triad – Yara International
Figure 9.3: Financial benchmarking of Yara International against top three and top five industry players’ average
Figure 9.4: Financial benchmarking of Yara International against Top five best
Figure 9.5: Global industry revenue trend Vs Yara International (2007-2011) in (US $B)
Figure 9.6: Global market share trend for Yara International (2007-2011) in (%)
Figure 9.7: North American industry revenue trend Vs Yara International (2007-2011) in (US $B)
Figure 9.8: European industry revenue trend Vs Yara International (2007-2011) in (US $B)
Figure 9.9: APAC industry revenue trend Vs Yara International (2007-2011) in (US $B)
Figure 9.10: ROW industry revenue trend Vs Yara International (2007-2011) in (US $B)
Figure 9.11: North American market share trend Vs Yara International (2007-2011) in (%)
Figure 9.12: European market share trend Vs Yara International (2007-2011) in (%)
Figure 9.13: APAC market share trend Vs Yara International (2007-2011) in (%)
Figure 9.14: ROW market share trend Vs Yara International (2007-2011) in (%)
Figure 9.15: Yara International productivity 2007-2011 in (US $M)
Figure 9.16: Yara International fixed asset value 2007-2011 in (US $M)
Figure 9.17: Strategic execution



List of Tables


CHAPTER 3. Market Opportunity
Table 3.1: Industry parameters of global fertilizer industry
Table 3.2: Relative market attractiveness by region
Table 3.3: Regional revenue growth rate
Table 3.4: Segment revenue growth rate

CHAPTER 4. Competitive Benchmarking (Financial and Market)
Table 4.1: Financial benchmarking of top five global fertilizer companies
Table 4.2: Key financial parameters for top five fertilizer   companies
Table 4.3: Regional revenue (US $M)
Table 4.4: Regional revenue (%)
Table 4.5: Competitors based on markets served
Table 4.6: Lucintel triad - Top five major players

CHAPTER 5. Company Profile of Agrium
Table 5.1:  Market served: Agrium
Table 5.2:  Lucintel triad – Agrium
Table 5.3:  Financial Benchmarking of Agrium against best and against Top three and Top five industry players’ average
Table 5.4:  Strategic execution – product positioning by segment
Table 5.5:  Strategic execution – perceived customer value / quality
Table 5.6:  Strategic execution – promotion / communications
Table 5.7:  Strategic execution – product distribution by region

CHAPTER 6. Company Profile of CF Industries Holdings  
Table 6.1: Market served – CF Industries Holdings  
Table 6.2: Lucintel triad – CF Industries Holdings  
Table 6.3: Financial benchmarking of CF Industries Holdings against best and against Top three and Top five industry players’ average
Table 6.4: Strategic execution – product positioning by segment
Table 6.5: Strategic execution – perceived customer value / quality
Table 6.6: Strategic execution – promotion / communications
Table 6.7: Strategic execution – product distribution by region

CHAPTER 7. Company Profile of Potash Corporation of Saskatchewan
Table 7.1: Market served – Potash Corporation of Saskatchewan
Table 7.2: Lucintel triad – Potash Corporation of Saskatchewan
Table 7.3: Financial benchmarking of Potash Corporation of Saskatchewan against best and against Top three and Top five industry players’ average
Table 7.4: Strategic execution – product positioning by segment
Table 7.5: Strategic execution – perceived customer value / quality
Table 7.6: Strategic execution – promotion / communications
Table 7.7: Strategic execution – product distribution by region

CHAPTER 8. Company Profile of The Mosaic Company
Table 8.1: Market served – The Mosaic Company
Table 8.2: Lucintel triad – The Mosaic Company
Table 8.3: Financial Benchmarking of The Mosaic Company against best and against Top three and top five industry players’ average
Table 8.4: Strategic execution – product positioning by segment
Table 8.5: Strategic execution – perceived customer value / quality
Table 8.6: Strategic execution – promotion / communications
Table 8.7: Strategic execution – product distribution by region

CHAPTER 9. Company Profile of Yara International
Table 9.1: Markets Served – Yara International
Table 9.2: Lucintel triad – Yara International
Table 9.3: Financial Benchmarking of Yara International against best and against Top three and top five industry players’ average
Table 9.4: Strategic execution – product positioning by segment
Table 9.5: Strategic execution – perceived customer value / quality
Table 9.6: Strategic execution – promotion / communications
Table 9.7: Strategic execution – product distribution by region
 
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More than 48 valuable figures/charts and 12 tables are provided in this report
 
Lucintel has been in the business of market research and management consulting since 2000 and has published over 600 market intelligence reports in various markets / applications and served 1,000+ clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data
  • Extensive search of published works, market and database information with industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted in the supply chain of this market to estimate market share, market size, trends, drivers, challenges and forecasts in the market. Below is a brief summary of primary interviews conducted by both job function and region.


Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis on it. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of the Lucintel research process.

 

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