OLED Market Report: Trends, Forecast and Competitive Analysis

Trends, opportunities and forecast in OLED to 2024 market, by application( smartphone, tablet, laptop & PC monitor, television, signage/large format display, vehicle & public transport, smartwatch, and near-to-eye (NTE) device), display panel type (rigid and flexible), display panel size (upto 6 inches, 6–20 inches, 20–50 inches, and more than 50 inches), display technology( AMOLED, PMOLED, and AMOLED) , material (FMM RGB, and WOLED), and region (North America, Europe, Asia Pacific, and ROW).

Publisher: Lucintel Published: May 2026
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OLED Market Report: Trends, Forecast and Competitive Analysis

Report Feature

The future of the OLED market looks promising with opportunities in the smartphone, tablet, laptop and PC monitor, television, signage/large format display, vehicle and public transport, smartwatch, and near-to-eye (NTE) device markets. The global OLED market is expected to grow with a CAGR of 15% from 2019 to 2024. The major growth drivers for this market are rapid adoption of OLED displays in smartphones and growing investments in OLED technology and manufacturing facilities.

A more than 150 pages report is developed to help in your business decisions. Sample figures with some insights are shown below. To learn the scope of, benefits, companies researched and other details of OLED market report download the report brochure.








 


The study includes the OLED market size and forecast for the global OLED market through 2024, segmented by application, display panel type, display panel size, display technology, material, and region as follows:

By Application [$M shipment analysis for 2013 – 2024]:
  • Smartphone
  • Tablet
  • Laptop & PC Monitor
  • Television
  • Signage/Large Format Display
  • Vehicle & Public Transport
  • Smartwatch
  • Near-To-Eye (NTE) Device
  • Others

By Display Panel Type [$M shipment analysis for 2013 – 2024]:
  • Rigid
  • Flexible
  • Others

By Display Panel Size [$M shipment analysis for 2013 – 2024]:
  • Upto 6 Inches
  • 6–20 Inches
  • 20–50 Inches
  • More than 50 Inches

By Display Technology [$M shipment analysis for 2013 – 2024]:
  • AMOLED
  • PMOLED

By Material [$M shipment analysis for 2013 – 2024]:
  • FMM RGB
  • WOLED

By Region [$M shipment analysis for 2013 – 2024]:
  • North America
    • United States
    • Canada
    • Mexico
  • Europe
    • Germany
    • UK
    • Italy
  • Asia Pacific
    • China
    • Japan
    • India
  • RoW

Some of the OLED companies profiled in this report include Samsung Electronics, LG Display, Universal Display Corporation, AU Optronics, BOE Technology, Tianma Microelectronics, Osram, Acuity Brands, Konica Minolta Pioneer OLED, and OLED works others.

Some of the features of OLED Market Report: Trends, Forecast, and Opportunity Analysis include:
  • Market size estimates: OLED market size estimation in terms of value ($M) shipment.
  • Trend and forecast analysis: Market trend (2013-2018) and forecast (2019-2024) by application.
  • Segmentation analysis: Market size by various segments such as by application, display panel type, display panel size, display technology, material, and region.
  • Regional analysis:OLED market breakdown by North America, Europe, Asia Pacific, and the Rest of the World.
  • Growth opportunities:Analysis on growth opportunities in different applications and regions for OLED in the OLED market.
  • Strategic analysis:This includes M&A, new product development, and competitive landscape for, OLED in the OLED market.
  • Analysis of competitive intensity of the industry based on Porter’s Five Forces model.

This report answers following 11 key questions:
Q.1 What are some of the most promising potential, high-growth opportunities for the global OLED market, by application( smartphone, tablet, laptop & pc monitor, television, signage/large format display, vehicle & public transport, smartwatch, and near-to-eye (NTE) device), display panel type (rigid and flexible), display panel size (upto 6 inches, 6–20 inches, 20–50 inches, and more than 50 inches), display technology(AMOLED, PMOLED, and AMOLED), material (FMM RGB and  WOLED), and region (North America, Europe, Asia Pacific, and ROW)?
Q.2 Which segments will grow at a faster pace and why?
Q.3 Which regions will grow at a faster pace and why?
Q.4 What are the key factors affecting market dynamics? What are the drivers and challenges of the OLED market?
Q.5 What are the business risks and threats to the OLED market?
Q.6 What are emerging trends in this OLED market and the reasons behind them?
Q.7 What are some changing demands of customers in the OLED market?
Q.8 What are the new developments in the OLED market? Which companies are leading these developments?
Q.9 Who are the major players in this OLED market? What strategic initiatives are being implemented by key players for business growth?
Q.10 What are some of the competitive products and processes in this OLED area and how big of a threat do they pose for loss of market share via material or product substitution?
Q.11 What M & A activities have taken place in the last 5 years in this, OLED market?

Table of Contents

1. Executive Summary 2. Industry Background and Classifications 2.1. Introduction, Background, and Classification 2.2. Supply Chain 2.3. Industry Drivers and Challenges 5. Competitor Analysis 5.1: Product Portfolio Analysis 5.2: Market Share Analysis 5.3: Operational Integration 5.4: Geographical Reach 5.5: Porter’s Five Forces Analysis 7. Company Profiles of Leading Players 7.1. Samsung Electronics 7.2. LG Display 7.3. Universal Display Corporation 7.4. AU Optronics 7.5. BOE Technology 7.6. Tianma Microelectronics 7.7. Osram 7.8. Acuity Brands 7.9. Konica Minolta Pioneer OLED 7.8. OLED works

Methodology

Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data 
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.
 
Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process. 
 

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