Car Rental Market: Trends, Opportunities and Competitive Analysis [2023-2028]

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Car Rental Industry Trends and Forecast

The future of the global car rental industry looks promising with opportunities in business and leisure travel industry. The global car rental market is expected to reach an estimated $118.4 billion by 2028 and it is forecast to grow at a CAGR of 8.3% from 2022 to 2028. The major drivers for this market are growing global tourism industry, increase in international air travelers, and rising income levels across the globe.

Emerging Trends in the Car Rental Industry

Emerging trends, which have a direct impact on the dynamics of the industry, include enhanced user experience through digitization, additional green vehicles in the fleets of rental car companies, and the concept of self-driving instead of hiring a driver. Enterprise Rent-A-Car, Hertz Group AG, Avis Budget Group Inc., Uber, Europcar Mobility Group S.A., Redcap Tour, ANI technologies Pvt. limited, and Sixt AG are the major car rental service providers in the global car rental industry.

A total of 93 figures / charts and 73 tables are provided in this 200 -page report to help in your business decisions. Sample figures with some insights are shown below.

Car Rental Industry by Segments

Lucintel forecasts that leisure travelers will remain the largest segment, and it is also expected to witness the highest growth over the forecast period. The study includes trends and forecast for the global car rental industry by location type, traveler type, mode of booking, vehicle type, and region, as follows:

Car Rental Industry by Location ($ Billion Shipment Analysis from 2017 to 2028):

On-Airport
Off-Airport

Car Rental Industry by Traveler Type ($ Billion Shipment Analysis from 2017 to 2028):

Business
Leisure
Others

Car Rental Industry by Mode of Booking ($ Billion Shipment Analysis from 2017 to 2028):

On-Line
Off-Line

Car Rental Industry by Vehicle Type ($ Billion Shipment Analysis from 2017 to 2028):

Luxury Cars
Executive Cars
Economy Cars
Sports Utility Vehicles
Others

Car Rental Industry by Region ($ Billion Shipment Analysis from 2017 to 2028):

North America
US
Canada
Mexico
Europe
Germany
France
Spain
United Kingdom
Italy
Asia Pacific
China
India
Japan
Hong Kong
South Korea
Malaysia
Taiwan
Philippines
Vietnam
Indonesia
Thailand
Sri Lanka
The Rest of the World
Brazil
Argentina

List of Car Rental Companies

Companies in the market compete on the basis of product quality offered. Major players in this market focus on expanding their manufacturing facilities, R&D investments, infrastructural development, and leverage integration opportunities across the value chain. With these strategies car rental companies cater increasing demand, ensure competitive effectiveness, develop innovative products & technologies, reduce production costs, and expand their customer base. Some of the car rental companies profiled in this report includes.

Car Rental Industry Insights

Lucintel forecasts that leisure customer will remain the largest market by traveler type and it is also expected to witness the highest growth during the forecast period due to the rise in air travel and increasing domestic tourism.
North America is expected to remain the largest region mainly due to the growing adoption of rental vehicles, and increasing corporate travels. Asia Pacific is expected to witness highest growth over the forecast period due to rapid urbanization and increased expenditure on traveling by domestic tourists.

Features of the Global Car Rental Industry

Market Size Estimates: Global car rental market size estimation in terms of value ($B).
Trend and Forecast Analysis: Market trends (2017-2022) and forecast (2023-2028) by various segments.
Segmentation Analysis: Global car rental market size by various segments, such as by location type, traveler type, mode of booking, vehicle type in terms of value.
Regional Analysis: Global car rental market breakdown by North America, Europe, Asia Pacific, and Rest of the World.
Growth Opportunities: Analysis of growth opportunities in different segments and regions for the global car rental market.
Strategic Analysis: This includes M&A, new product development, and competitive landscape of the global car rental market.
Analysis of competitive intensity of the industry based on Porter’s Five Forces model.

FAQ
Q1. What is the car rental market size?
Answer: The global car rental market is expected to reach an estimated $118.4 billion by 2028.
Q2. What is the growth forecast for car rental market?
Answer: The car rental market is expected to grow at a CAGR of 8.3% from 2022 to 2028.
Q3. What are the major drivers influencing the growth of the car rental market?
Answer: The major drivers for this market are increasing in air travel, rising growing global tourism industry, increase in international air travelers, and rising income levels across the globe.
Q4. What are the major location types or end use industries for car rental?
Answer: On-airport is the major segment by location type for car rental.
Q5. What are the emerging trends in car rental market?
Answer: Emerging trends, which have a direct impact on the dynamics of the industry, include enhanced user experience through digitization, additional green vehicles in the fleets of rental car companies, and the concept of self-driving instead of hiring a driver.
Q6. Who are the key car rental companies?
Answer: Some of the key car rental companies are as follows:

Q7.Which car rental traveler type segment will be the largest in future?
Answer: Lucintel forecasts that leisure customer will remain the largest market by location type and it is also expected to witness the highest growth during the forecast period due to the rise in air travel and increasing domestic tourism.
Q8: In car rental market, which region is expected to be the largest in next 5 years?
Answer: North America is expected to remain the largest region mainly due to the growing adoption of rental vehicles, and increasing corporate travels. Asia Pacific is expected to witness highest growth over the forecast period due to rapid urbanization and increased expenditure on traveling by domestic tourists.
Q9. Do we receive customization in this report?
Answer: Yes, Lucintel provides 10% Customization Without any Additional Cost.

This report answers the following 11 key questions:
Q.1. What are some of the most promising, high growth opportunities for the global car rental industry by location (on-airport and off-airport), type of customer (business, leisure, and others), mode of booking (on-line and off-line), vehicle type (luxury cars, executive cars, economy cars, sports utility vehicles, and others), and region (North America, Europe, Asia Pacific, and the Rest of the World)?
Q.2. Which segments will grow at a faster pace and why?
Q.3. Which region will grow at a faster pace and why?
Q.4. What are the key factors affecting market dynamics? What are the drivers, challenges, and business risks in this market?
Q.5. What are the business risks and competitive threats in this market?

Q.6. What are the emerging trends in this market and the reasons behind them?
Q.7. What are some of the changing demands of customers in the market?
Q.8. What are the new developments in the market? Which companies are leading these developments?
Q.9. Who are the major players in this market? What strategic initiatives are key players pursuing for business growth?
Q.10. What are some of the competing service and processes in this market and how big of a threat do they pose for loss of market share by service substitution?
Q.11. What M&A activity has occurred in the last 5 years and what has its impact been on the industry?

For any questions related to car rental market or related to car rental market share, car rental market analysis, car rental market size, car rental industry analysis, write Lucintel analyst at email: helpdesk@lucintel.com. We will be glad to get back to you soon.

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Table of Contents

1. Executive Summary

2. Market Background and Classifications

2.1: Introduction, Background, and Classifications

2.2: Supply Chain

2.3: Industry Drivers and Challenges

3. Industry Trends and Forecast Analysis from 2016 to 2027

3.1: Macroeconomic Trends (2017-2022) and Forecast (2023-2028)

3.2: Global Car Rental Industry Trends (2017-2022) and Forecast (2023-2028)

3.3: Global Car Rental Industry by Location

3.3.1: Off-Airport

3.3.2: On-Airport

3.4: Global Car Rental Industry by Customers

3.4.1: Business

3.4.2: Leisure

3.4.3: Others

3.5: Global Car Rental Industry by Vehicle Type

3.5.1: Luxury Cars

3.5.2: Executive Cars

3.5.3: Economy Cars

3.5.4: Sports Utility Vehicles

3.5.5: Multi Utility Vehicles

3.6: Global Car Rental Industry by Mode of Booking

3.6.1: On-Line Booking

3.6.2: Off-Line Booking

4. Industry Trends and Forecast Analysis by Region from 2017 to 2028

4.1: Global Car Rental Industry by Region

4.2: North American Car Rental Industry

4.2.1: North American Car rental Industry by Location

4.2.2: North American Car rental Industry by Customers

4.2.3: North American Car rental Industry by Mode of Booking

4.2.4: North American Car rental Industry by Vehicle Type

4.2.5: The United States Car Rental industry

4.2.6: Canadian Car Rental industry

4.2.7: Mexican Car Rental Industry

4.3: European Car Rental Industry

4.3.1: European Car Rental Industry by Location

4.3.2: European Car Rental Industry by Customers

4.3.3: European Car Rental Industry by Mode of Booking

4.3.4: European Car Rental Industry by Vehicle Type

4.3.5: The United Kingdom Car Rental Industry

4.3.6: Italian Car Rental Industry

4.3.7: French Car Rental Industry

4.3.8: German Car Rental Industry

4.3.9: Spanish Car Rental Industry

4.4: APAC Car Rental Industry

4.4.1: APAC Car Rental Industry by Location

4.4.2: APAC Car Rental Industry by Customers

4.4.3: APAC Car Rental Industry by Mode of Booking

4.4.4: APAC Car Rental Industry by Vehicle Type

4.4.5: Chinese Car Rental Industry

4.4.6: Indian Car Rental Industry

4.4.7: Japanese Car Rental Industry

4.4.8: Hong Kong Car Rental Industry

4.4.9: South Korean Car Rental Industry

4.4.10: Malaysian Car Rental Industry

4.4.11: Taiwan Car Rental Industry

4.4.12: Philippines Car Rental Industry

4.4.13: Vietnam Car Rental Industry

4.4.14: indonesian Car Rental Industry

4.4.15: Thailand Car Rental Industry

4.4.16: Sri Lankan Car Rental Industry

4.5: ROW Car Rental Industry

4.5.1: ROW Car Rental Industry by Location

4.5.2: ROW Car Rental Industry by Customers

4.5.3: ROW Car Rental Industry by Mode of Booking

4.5.4: ROW Car Rental Industry by Vehicle Type

4.5.5: Brazilian Car Rental Industry

4.5.6: Argentinian Car Rental Industry

5. Competitor Analysis

5.1: Service Portfolio Analysis

5.2: Industry Share Analysis

5.3: Geographical Reach

5.4: Porter’s Five Forces Analysis

6. Growth Opportunities and Strategic Analysis

6.1: Growth Opportunity Analysis

6.1.1: Growth Opportunities for the Global Car Rental Industry by Location

6.1.2: Growth Opportunities for the Global Car Rental Industry by Customers

6.1.3: Growth Opportunities for the Global Car Rental Industry by Mode of Booking

6.1.4: Growth Opportunities for the Global Car Rental Industry by Vehicle Type

6.1.5: Growth Opportunities for the Global Car Rental Industry by Region

6.2: Emerging Trends in the Global Car Rental Market

6.3: Strategic Analysis

6.3.1: New Services Launches

6.3.2: Capacity Expansion of the Global Car Rental Industry

6.3.3: Mergers, Acquisitions and Joint Ventures in the Global Car Rental Industry

6.3.4: Certification and Licensing

6.3.5: Technology Development

7. Company Profiles of Leading Players

7.1: Enterprise Rent-A-Car

7.2: Hertz Global Holdings, Inc.

7.3: Avis Budget Group Inc.

7.4: Europcar Mobility Group S.A

7.5: Sixt SE

7.6: Localiza Rent a Car SA

7.7: ICHINEN HOLDINGS CO., LTD.

7.8: Redcap Tour Co., Ltd.

7.9: Empresas Tattersall SA

7.10: Warisan TC Holdings Berhad

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93 figures/charts and 73 tables are provided in this 200 - page report

Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:

In-depth interviews of the major players in this market
Detailed secondary research from competitors’ financial statements and published data
Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.

Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.

Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process.