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The growing number of working populace in APAC has generated demand for various varieties of sanitary paper products in offices and is expected to further drive growth in the APAC industry. The global industry experienced good growth during the last five years and is expected to continue its growth momentum, reaching approximately US$89billion in 2017 with a CAGR of 4.1% over the next five years (2012-2017).
 
Lucintel, a leading global management consulting and market research firm, has analyzed the global sanitary and household paper industry and presents its findings in “Global Sanitary and Household Paper Industry 2012-2017: Trend, Profit and Forecast Analysis.”
 
The global sanitary and household paper industry is consolidated. APAC dominates this industry. Urbanization and better income led to growth in this region. A combination of factors such as demographic conditions, economic conditions, and environmental regulations has a significant impact on the industry dynamics. Environmental regulations and changes in raw materials supply, energy, and transportation cost have an impact on the industry.
 
Lucintel’s research indicates that in 2011, the industry witnessed good growth over 2010 due to improved domestic living standards and changing lifestyles, especially in developing countries such as India and China. Employment and disposable income is also increasing at a faster pace, especially in emerging economies such as India and China. This increase in employment and disposable income is likely to lead to the growth of sanitary and household paper industry.
 
An increase in disposable income and employment drives the sanitary and household paper industry. Population growth and economic growth are anticipated to boost the industry. The industry is expected to face certain challenges posed by the aging population of the US, relatively stable birth rate, increasing competition, volatility in raw material prices, and energy inputs pose challenges for the industry.This study provides an overview of the global sanitary and household paper industry.The report tracks four geographic regions for the global sanitary and household paper industry.
 
This comprehensive guide from Lucintel provides readers with valuable information and the tools needed to successfully drive critical business decisions with a thorough understanding of the market’s potential. This report will save Lucintel clients hundreds of hours in personal research time on a global market and it offers significant benefits in expanding business opportunities throughout the sanitary and household paper industry. In a fast-paced ever-changing world, business leaders need every advantage available to them in a timely manner to drive change in the market and to stay ahead of their competition. This report provides business leaders with a keen advantage in this regard by making them aware of

emerging trends and demand requirements on an annual basis.

To make any investment or strategic decision, you need adequate and timely information. This market report fulfills this core need. Some of the features of this market report are:
 
Industry size estimates in terms of (US $) value by  regions 
Global sanitary and household paper industry annual  trend (2006-2011) and forecast (2012-2017)
Porter’s Five Force analysis 
New product launch and merger and acquisition activity in global sanitary and household paper industry
Quarterly demand trend (Q1 2010-Q4 2011)and forecast analysis (Q1 2012–Q4 2012) for the global sanitary and household paper industry
Gross and net profit trends in the global sanitary and household paper industry
Cost structure trend in the global as well as regional sanitary and household paper industry
More than 55 valuable figures and charts and 14 tables are provided in this report
 
Table of Contents
1. Executive Summary
2. Industry Definition and Scope
3. Industry Overview
4. Global Macroeconomic Overview
5. Industry Trends 
6. Industry Forecasts
7. Emerging Trends 
8. Conclusions
 
List of Figures
 
CHAPTER 3.Industry Overview
Figure 3.1: External forces shaping global sanitary and household paper industry  
 
CHAPTER 4. Global Macroeconomic Overview
Figure 4.1: Global GDP growth rate trend 
Figure 4.2: Global inflation rate trend
Figure 4.3: Global population growth rate trend
Figure 4.4: Global unemployment rate trend 
Figure 4.5: Regional GDP growth rate trend 
Figure 4.6: Regional inflation rate trend
Figure 4.7: Regional population growth rate trend 
Figure 4.8: Regional unemployment rate trend 
 
CHAPTER 5. Industry Trends
Figure 5.1: Global sanitary and household paper industry revenue annual trend 2006-11 (US $B)
Figure 5.2: Global sanitary and household paper industry regional trend:2006-11 (US $B) 
Figure 5.3: Global sanitary and household paper industry regional trend: 2006-11 (%)
Figure 5.4: Global sanitary and household paper industry quarterly trend 2010-11 (US $B)
Figure 5.5: Global sanitary and household paper industry profitability trend: 2006-11
Figure 5.6: Global sanitary and household paper industry revenue per employee trend: 2006-11
Figure 5.7: Global sanitary and household paper industry cost structure: 2006-11 (%)
Figure 5.8: North American sanitary and household paper industry cost structure:2006-11 (%)
Figure 5.9: European sanitary and household paper industry cost structure: 2006-11 (%)
Figure 5.10: Asia Pacific sanitary and household paper industry cost structure: 2006-11 (%)
Figure 5.11: Top five companies v/s sanitary and household paper industry gross profit & Net Profit analysis: 2011
Figure 5.12: Cash on hand for global sanitary and household paper industry 2006-11 (US $B)
Figure 5.13: Cash on hand for global sanitary and household paper industry 2006-11 (%)
Figure 5.14: Asset for global sanitary and household paper industry 2006-11 (US $B)
Figure 5.15: Asset for global sanitary and household paper industry 2006-11 (%)
Figure 5.16: Debt for global sanitary and household paper industry 2006-11 (US $B)
Figure 5.17: Debt for global sanitary and household paper industry 2006-11 (%)
Figure 5.18: Industry shares of top players in global sanitary and household paper industry in 2006
Figure 5.19: Industry shares of top players in global sanitary and household paper industry in 2011
Figure 5.20: Global sanitary and household paper industry 2006 industry share analysis 
Figure 5.21: Global sanitary and household paper industry 2011 industry share analysis 
 
CHAPTER 6. Industry Forecasts
Figure 6.1: Global sanitary and household paper industry annual forecast 2012-17 (US $B) 
Figure 6.2: Global sanitary and household paper industry quarterly forecast 2012-13 (US $B) 
Figure 6.3: Global GDP growth rate forecast 
Figure 6.4: Global inflation rate forecast
Figure 6.5: Global population growth rate forecast 
Figure 6.6: Global unemployment rate forecast 
Figure 6.7: Regional GDP growth rate forecast 
Figure 6.8: Regional inflation rate forecast
Figure 6.9: Regional population growth rate forecast 
Figure 6.10: Regional unemployment rate forecast 
Figure 6.11: Global sanitary and household paper industry regional forecast2012-17 (US $B) 
Figure 6.12: Global sanitary and household paper industry regional forecast2012-17 (%) 
 
CHAPTER 7. Emerging Trends
Figure 7.1: Global sanitary and household paper industry opportunity by region
 
 
 
List of Tables
 
CHAPTER 3.Industry Overview
Table 3.1: Industry parameters of global sanitary and household paper industry
Table 3.2: Relative industry attractiveness by region 
 
CHAPTER 5. Industry Trends
Table 5.1: Regional revenue growth rate 
Table 5.2: Percentage change in cost structure 
Table 5.3: Percentage change in cash on hand 
Table 5.4: Percentage change in total assets
Table 5.5: Percentage change in total debt 
Table 5.6: Key companies by revenue growth
Table 5.7: Key companies by revenue decline
 
CHAPTER 6. Industry Forecasts
Table 6.1: Growth rate (%)
 
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More than 41 valuable figures/charts and 10 tables are provided in this report
Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data 
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.
 
Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process. 
 

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