Major players in marine audio market have diversified product portfolios, strong geographical reach, and have made several strategic initiatives. The dynamics of the marine audio market extends beyond routine macro-economic elements of supply and demand. It is the relationship between buyer's needs and seller's capabilities as well as the macroeconomic forces at work that affect the market. It is how well and how efficiently the sellers meet the needs of the buyers that determine long-term success.
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Over the years, the level of demand for marine audio has increased due to the rising demand for cruises in the emerging markets and increasing customer demand for better quality multimedia entertainment products. Marine audio includes products such as speaker, subwoofer, stereo receiver, and amplifier that are used in various types of boats, including inboard, outboard, sterndrive, and others and is forecast to grow at a CAGR of 2.5%. The major growth drivers for this market are the growth in recreational boats production and increasing customer demand for better quality sound systems.
Firms that produce marine audio are approaching market opportunities with starkly different strategies. Lucintel, a leading global Management Consulting and market research firm, has analyzed the global marine audio suppliers and has come up with a comprehensive research report, “Lucintel Leadership Quadrant and Strategic Positioning of Marine Audio Suppliers”. Using its proprietary research methodology, Lucintel has developed a comparative analysis tool, the ‘Lucintel Leadership Quadrant,’ which identifies leaders, contenders, visionaries, and specialists in the marine audio market and rates each marine audio producer on two primary criteria as shown below:
1. Alignment with market opportunity
2. Ability to gain market share
In this research study, leading players such as SONY, Harman, Clarion, JVC, Pioneer, Fusion, Rockford, JL Audio are analyzed and profiled based on various parameters such as target markets, product mapping, selling strategies, production capabilities, geographic footprint, financial, new product developments, market share, innovation, and other benchmarks. Some of the features of this research study are as follows:
Leadership and competitive analysis:
Product mapping of leading players
Benchmarking of financial strength of leading players
Leadership quadrant / strategic positioning of players
Leaders
Contenders
Visionaries
Specialists
Market shares of leading players in various regions:
North America
Europe
Asia Pacific
The Rest of the World
Profiles of leading players in terms of below parameters:
Product positioning
Market positioning
Financial strength
Revenue breakdown by market segments
Revenue breakdown by regions
Organizational capabilities
Innovation and market leadership
Designed for the industry professionals, financial services firms, and users of marine audio, this more than 140-pages report will enable you to understand competitive landscape of marine audio market. It will allow you to determine which companies are better aligned with future market opportunities and which has the ability to gain additional market share. For a detailed table of contents, contact Lucintel at +1-972-636-5056 or click on this link https://www.lucintel.com/marine-audio-market-leadership-study.aspx or helpdesk@lucintel.com.
About Lucintel
Lucintel, the premier global management consulting and market research firm, creates winning strategies for growth. It offers market assessments, competitive analysis, opportunity analysis, Growth Consulting, M&A, and Due diligence services to executives and key decision-makers in a variety of industries. For further information, visit www.lucintel.com.