Hamee Corporation Reinvents Mobile Phone Cases with BASF’s Elastollan TPU

February 15 (2012

Hamee Corporation, a leading Japanese brand for mobile device accessories, has unveiled a new line of custom-designed protective cases made with BASF’s Elastollan thermoplastic polyurethane (TPU) for the new iPhone 12 and iPhone 12 Pro. Due to its high durability, anti-yellowing, and excellent transparency, Elastollan is a preferred material for protective cases that enable extreme clarity and enhanced aesthetics.

“The newly introduced HIGHER smartphone accessory is an example of our ongoing efforts for advanced and innovative design. The transparent mobile phone cover is classic in design, but provides consumers with quality and value as it is made of best-in-class materials for durability and aesthetics,” said Takuro Watabe, Quality Control Team leader, Hamee Corporation.

“We are excited to have collaborated with Hamee for their new range of iPhone 12 mobile cases,” said Minli Zhao, Vice President, Consumer Industry, BASF Performance Materials division, Asia Pacific. “Elastollan provides the best quality and design freedom while adhering to the latest mobile phone trends of today.”

For identifying growth opportunities in the thermoplastic composites market, please visit
http://www.lucintel.com/thermoplastic_composites_market_2016_2021.aspx

Lucintel Corporate Customers

Market Entry, M & A, Opportunity Screening,...

Private Equity Customers

Buy Side Services (target screening, due diligence, ..)

Customer Quotes

"With more than 20 years experience in the industry, this is the first time we have come across such an extensive market analysis for our industry." Ven Cote, CEO, ZCL

"The insights we gained from Lucintel work helped with our business plan…a wonderful professional job…" Mike Jackson, Stahlin

"The report from Lucintel is useful not only for business planners, but also for the technology officers wanting to create a roadmap …" Dr. Giulio Ranzo, Booz Allen

"The information is so comprehensive, it has allowed us to identify & focus our business development efforts. It saved months of leg-work." Bill Barz, L&L Products

"We bought Lucintel report because it is the best report about our industry…a complete and appropriate analysis." Cesare Andrenacci, Ferretti