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The pulp and paper chemical industry is a highly diverse and growing global market. The global industry is forecast to reach an estimated US $38.98 billion by 2017, with a CAGR of 3.3%. The various companies involved with this industry have embraced innovations to offer sustainable products against the megatrends such as populatio

n growth and scarcity of resources.

Lucintel, a leading global management consulting and market research firm, has conducted a competitive analysis on the leading global pulp and paper chemical companies and presents its findings in “Top Five Global Pulp and Paper Chemical Companies: Performance, Strategies And Competitive Analysis This report briefly discusses the subject companies, their geographic footprints, financial metrics, market performance, marketing and corporate strategies, and SWOT analysis.

Lucintel's report focuses on the various challenges that the industry faces regionally and worldwide. Legal regulations and the sudden unfolding of events, such as natural disasters (in Japan and Thailand) and suspension of crude oil operation in Libya have far-reaching negative impacts on the industry. The economic slowdown in Europe due to the eurozone debt crises will create challenges throughout the industry for the next few years as significant industry revenue comes from Europe.
 
Lucintel gives a concise overview of the major drivers of the industry. Rapid growth of population demands new sustainable solution that will direct company to the production of new product. Strong financial position indicates strong liquidity and credit ratings provide excellent access to the capital markets.

The report briefly describes the top five pulp and paper chemical manufacturing companies:
 
  • BASF
  • DuPont
  • AkzoNobel
  • Kemira
  • Imerys
The study also highlights the income level, advertiser spending, technological changes, and governmental regulations that highly impact the industry dynamics

Pulp and paper chemical competitive analysis report will save hundreds of hours of your own personal research time and will significantly benefit you in expanding your business opportunities in global pulp and paper chemical companies industry. In today’s chaotic economy, you need every advantage that you can find to keep ahead in your business

In Lucintel's newest competitive research study on the world's pulp and paper chemical companies, we thoroughly profile following five companies with detailed competitive assessments:
 
  • BASF
  • DuPont
  • AkzoNobel
  • Kemira
  • Imerys
The detailed analysis of each company offers a critical view into key strategic areas, including:
 
  • Company overview          
  • Benchmarking (financial & market)
  • SWOT analysis         
  • Product positioning
  • Marketing strategy and tactics    
  • Corporate strategy
To make any investment, business or strategic decisions, you need adequate and timely information. Pulp and paper chemical competitive analysis market report fulfills this core need. This is an indispensable reference guide for industry executives who are dealing with pulp and paper chemical companies industry.

Some of the features of Top Five Global Pulp and Paper Chemical Companies: Performance, Strategies and Competitive Analysis market intelligence report are:
 
  • Market size estimates in terms of (US $) value by segments of the global pulp and paper chemical companies
  • Regional analysis: global pulp and paper chemical companies breakdown by key regions (e.g., North America, Europe, APAC and ROW)
  • Pulp and paper chemical competitive analysis market trends, drivers and forecasts
  • Competitive benchmarking of each players against their financial & market strength
  • Global and regional market share estimates for the top players
  • Product line overview and positioning of top players
  • SWOT analysis of the leaders
  • Marketing strategy and tactics    
  • Corporate strategy
  • More than 108 valuable figures/charts and 45 tables are provided in this report
     
Table of Contents

1. Executive Summary

2. Market Definition and Scope

3. Market Opportunity    
    
4. Competitive Benchmarking (Financial and Market)
Company Profile on Following Parameters
Company Overview          
Benchmarking (Financial & Market)
SWOT Analysis         
Product Positioning
Marketing Strategy and Tactics    
Corporate Strategy

5. Company Profile on BASF

6. Company Profile on DuPont

7. Company Profile on AkzoNobel

8. Company Profile on Kemira

9. Company Profile on Imerys



List of Figures
CHAPTER 3. Market Opportunity
Figure 3.1: Supply chain for pulp and paper chemical market
Figure 3.2: Global pulp and paper chemical industry annual trend 2006-2011 (US $B)
Figure 3.3: Global pulp and paper chemical industry regional trend: 2006-2011 (US $B)
Figure 3.4: Global pulp and paper chemical industry regional trend: 2006-2011 (%)
Figure 3.5: Global pulp and paper chemical industry segment trend: 2006-2011 (US $B)
Figure 3.6: Global pulp and paper chemical industry segment trend: 2006-2011 (%)
Figure 3.7: Global pulp and paper chemical industry opportunity by region
Figure 3.8: Global pulp and paper chemical industry opportunity by segment
    
CHAPTER 4.Competitive Benchmarking (Financial and Market)
Figure 4.1: Top five pulps and paper chemical companies – financial benchmarking
Figure 4.2: Global top five pulps and paper chemical companies gross profit and net profit analysis – 2011
Figure 4.3: Financial analysis – growth leadership quadrant (2011)
Figure 4.4: Market share of top players 2006
Figure 4.5: Market share of top players 2011
Figure 4.6: 2006 Market share analysis
Figure 4.7: 2011 Market share analysis
Figure 4.8: Global market share analysis 2011
Figure 4.9: Global market fragmentation 2011  
Figure 4.10: Market value North America: (US $B)
Figure 4.11: Market value Europe: (US $B)
Figure 4.12: Market value Asia Pacific: (US $B)
Figure 4.13: Market value Row: (US $B)
Figure 4.14: Regional revenue evaluation 2011(US $M)
Figure 4.15: Regional revenue evaluation 2011(%)
Figure 4.16: North American revenue trend for top players 2007-2011 (US $B)
Figure 4.17: Europe revenue trend for top players 2007-2011 (US $B)
Figure 4.18: Asia Pacific revenue trend for top players 2007-2011 (US $B)
Figure 4.19: Row revenue trend for top players 2007-2011 (US $B)
Figure 4.20: Lucintel triad - top five major players

CHAPTER 5. Company Profile of BASF
Figure 5.1: BASF’s revenue by business structure 2011
Figure 5.2: Lucintel Triad – BASF
Figure 5.3: Financial benchmarking BASF against top three and top five industry players’ average
Figure 5.4: Financial benchmarking of BASF against Top Five best
Figure 5.5: Global industry revenue trend Vs BASF (2007-2011) in US $B
Figure 5.6: Global market share trend for BASF (2007-2011) in (%)
Figure 5.7: North American industry revenue trend Vs BASF 2007-2011 in (US $B)
Figure 5.8: European industry revenue trend Vs BASF 2007-2011 in (US $B)
Figure 5.9:   APAC industry revenue trend Vs BASF 2007-2011 in (US $B)
Figure 5.10: ROW industry revenue trend Vs Comcast Corporation 2007-2011 in (US $B)
Figure 5.11: North American market share trend Vs Comcast Corporation 2007-2011 in (%)
Figure 5.12: European market share trend Vs BASF 2007-2011 in (%)
Figure 5.13: APAC market share trend Vs BASF 2007-2011 in (%)
Figure 5.14: ROW market share trend Vs BASF 2007-2011 in (%)
Figure 5.15: BASF trend in R&D expenses 2007-2011 in US $M
Figure 5.16: BASF: trend in R&D expenses Percentage of total revenue
Figure 5.17: Comparison of BASF SE R&D expenditure vs top three & top five players average 2011
Figure 5.18:  BASF SE productivity 2007-2011 (US $M)
Figure 5.19: BASF capital investment value 2007-2011 (US $M)
Figure 5.20: Strategic execution

CHAPTER 6. Company Profile of DuPont
Figure 6.1: DuPont revenue by business structure 2011
Figure 6.2: Lucintel triad - DuPont
Figure 6.3: Financial benchmarking of DuPont against top three and top five industry players’ average
Figure 6.4: Financial benchmarking of DuPont against Top five best
Figure 6.5: Global industry revenue trend Vs DuPont (2007-2011) in (US $B)
Figure 6.6: Global market share trend for DuPont (2007-2011) in (%)
Figure 6.7: North American industry revenue trend Vs. DuPont 2007-2011 in (US $B)
Figure 6.8: European industry revenue trend Vs DuPont 2007-2011 in (US $B)
Figure 6.9: APAC industry revenue trend Vs DuPont 2007-2011 in (US $B)
Figure 6.10: ROW industry revenue trend Vs DuPont 2007-2011 in (US $B)
Figure 6.11: North American market share trend Vs DuPont 2007-2011 in (%)
Figure 6.12: European market share trend Vs DuPont 2007-2011 in (%)
Figure 6.13: APAC market share trend Vs DuPont 2007-2011 in (%)
Figure 6.14: ROW market share trend Vs DuPont 2007-2011 in (%)
Figure 6.15: DuPont DuPont trend in R&D expenses 2007-2011 in US $M
Figure 6.16: DuPont trend in R&D expenses Percentage of total revenue
Figure 6.17: Comparison of DuPont SE R&D expenditure vs top three & top five players average 2011
Figure 6.18: DuPont productivity: 2007-2011 in (US $M)
Figure 6.19: DuPont capital investment value: 2007-2011 in (US $M)
Figure 6.20: Strategic execution

CHAPTER 7. Company Profile of AkzoNobel
Figure 7.1: News Corporation revenue by business structure 2011
Figure 7.2: Lucintel triad – AkzoNobel
Figure 7.3: Financial benchmarking of AkzoNobel against top three and top five industry players’ average
Figure 7.4: Financial benchmarking of AkzoNobel against Top five best
Figure 7.5: Global industry revenue trend Vs AkzoNobel (2007-2011) in (US $B)
Figure 7.6: Global market share trend for AkzoNobel (2007-2011) in (%)
Figure 7.7: North American industry revenue trend Vs AkzoNobel (2007-2011) in (US $B)
Figure 7.8: European industry revenue trend Vs AkzoNobel (2007-2011) in(US $B)
Figure 7.9: APAC industry revenue trend Vs AkzoNobel (2007-2011) in (US $B)
Figure 7.10: ROW industry revenue trend Vs AkzoNobel (2007-2011) in (US $B)
Figure 7.11: North American market share trend Vs AkzoNobel (2007-2011) in (%)
Figure 7.12: European market share trend Vs AkzoNobel (2007-2011) in (%)
Figure 7.13: APAC market share trend Vs AkzoNobel (2007-2011) in (%)
Figure 7.14: ROW market share trend Vs AkzoNobel (2007-2011) in (%)
Figure 7.15: AkzoNobel trend in R&D expenses 2007-2011 in US $M
Figure 7.16: AkzoNobel trend in R&D expenses Percentage of total revenue
Figure 7.17: Comparison of AkzoNobel R&D expenditure vs top three & top five players average 2011
Figure 7.18: AkzoNobel productivity: 2007-2011 in (US $M)
Figure 7.19: AkzoNobel capital investment value: 2007-2011 in (US $M)
Figure 7.20: Strategic execution

CHAPTER 8. Company Profile of Kemira
Figure 8.1: Kemira revenue by business structure 2011
Figure 8.2: Lucintel triad – Kemira
Figure 8.3: Financial benchmarking of Kemira against top three and top five industry players’ average
Figure 8.4: Financial benchmarking of Kemira against Top five best
Figure 8.5: Global industry revenue trend Vs Kemira (2007-2011) in (US $B)
Figure 8.6: Global market share trend for Kemira (2007-2011) in (%)
Figure 8.7: North American industry revenue trend Vs Kemira (2007-2011) in (US $B)
Figure 8.8: European industry revenue trend Vs Kemira (2007-2011) in (US $B)
Figure 8.9: APAC industry revenue trend Vs Kemira (2007-2011) in (US $B)
Figure 8.10: ROW industry revenue trend Vs Kemira (2007-2011) in (US $B)
Figure 8.11: North American market share trend Vs Kemira (2007-2011) in (%)
Figure 8.12: European market share trend Vs Kemira (2007-2011) in (%)
Figure 8.13: APAC market share trend Vs Kemira (2007-2011) in (%)
Figure 8.14: ROW market share trend Vs Kemira (2007-2011) in (%)
Figure 8.15: Kemira trend in R&D expenses 2007-2011 in US $M
Figure 8.16: Kemira trend in R&D expenses Percentage of total revenue
Figure 8.17: Comparison of Kemira R&D expenditure vs top three & top five players average 2011
Figure 8.18: Kemira productivity: 2007-2011 in (US $M)
Figure 8.19: Kemira capital investment value: 2007-2011 in (US $M)
Figure 8.20: Strategic execution

CHAPTER 9. Company Profile of Imerys
Figure 9.1: Imerys revenue by business structure 2011
Figure 9.2: Lucintel triad – Imerys
Figure 9.3: Financial benchmarking of Imerys against top three and top five industry players’ average
Figure 9.4: Financial benchmarking of Imerys against Top five best
Figure 9.5: Global industry revenue trend Vs Imerys (2007-2011) in (US $B)
Figure 9.6: Global market share trend for Imerys (2007-2011) in (%)
Figure 9.7: North American industry revenue trend Vs Imerys (2007-2011) in (US $B)
Figure 9.8: European industry revenue trend Vs Imerys (2007-2011) in (US $B)
Figure 9.9: APAC industry revenue trend Vs Imerys (2007-2011) in (US $B)
Figure 9.10: ROW industry revenue trend Vs Imerys (2007-2011) in (US $B)
Figure 9.11: North American market share trend Vs Imerys (2007-2011) in (%)
Figure 9.12: European market share trend Vs Imerys (2007-2011) in (%)
Figure 9.13: APAC market share trend Vs Imerys (2007-2011) in (%)
Figure 9.14: ROW market share trend Vs Imerys (2007-2011) in (%)
Figure 9.15: Imerys trend in R&D expenses 2007-2011 in US $M
Figure 9.16: Imerys trend in R&D expenses Percentage of total revenue
Figure 9.17: Comparison of Imerys R&D expenditure vs top three & top five players average 2011
Figure 9.18: Imerys productivity: 2007-2011 in (US $M)
Figure 9.19: Imerys capital investment value: 2007-2011 in (US $M)
Figure 9.20: Strategic execution


List of Tables

CHAPTER 3. Market Opportunity
             Table 3.1: Industry parameters of global pulp and paper chemical industry
Table 3.2: Relative market attractiveness by region
Table 3.3: Regional revenue growth rate
Table 3.4: Segment revenue growth rate

CHAPTER 4. Competitive Benchmarking (Financial and Market)
Table 4.1: Financial benchmarking of top five global pulp and paper chemical companies
Table 4.2: Key financial parameters for top five pulp and paper chemical companies
Table 4.3: Regional revenue (US $B)
Table 4.4: Regional revenue (%)
Table 4.5: Competitors based on markets served
Table 4.6: Lucintel triad - Top five major players

CHAPTER 5. Company Profile of BASF
Table 5.1:  Market served: BASF
Table 5.2:  Lucintel triad – BASF
Table 5.3:  Financial Benchmarking of BASF against best and against Top three and Top five industry players’ averageTable 5.4:  Strategic execution – product positioning by segment
Table 5.5:  Strategic execution – perceived customer value / quality
Table 5.6:  Strategic execution – promotion / communications
Table 5.7:  Strategic execution – product distribution by region

CHAPTER 6. Company Profile of DuPont
Table 6.1: Market served – DuPont
Table 6.2: Lucintel triad – DuPont
Table 6.3: Financial benchmarking of Google Inc. against   best and against Top three and Top five industry players’ average
Table 6.4: Strategic execution – product positioning by segment
Table 6.5: Strategic execution – perceived customer value / quality
Table 6.6: Strategic execution – promotion / communications
Table 6.7: Strategic execution – product distribution by region

CHAPTER 7. Company Profile of AkzoNobel
Table 7.1: Market served – AkzoNobel
Table 7.2: Lucintel triad – AkzoNobel
Table 7.3: Financial benchmarking of AkzoNobel against best and against Top three and Top five industry players’ average
Table 7.4: Strategic execution – product positioning by segment
Table 7.5: Strategic execution – perceived customer value / quality
Table 7.6: Strategic execution – promotion / communications
Table 7.7: Strategic execution – product distribution by region

CHAPTER 8. Company Profile of Kemira
Table 8.1: Market served – Kemira
Table 8.2: Lucintel triad – Kemira
Table 8.3: Financial Benchmarking of Kemira against best and against Top three and top five industry players’ average
Table 8.4: Strategic execution – product positioning by segment
Table 8.5: Strategic execution – perceived customer value / quality
Table 8.6: Strategic execution – promotion / communications
Table 8.7: Strategic execution – product distribution by region

CHAPTER 9. Company Profile of Imerys
Table 9.1: Markets Served – Imerys
Table 9.2: Lucintel triad – Imerys
Table 9.3: Financial Benchmarking of Imerys against best and against Top three and top five industry players’ average
Table 9.4: Strategic execution – product positioning by segment
Table 9.5: Strategic execution – perceived customer value / quality
Table 9.6: Strategic execution – promotion / communications
Table 9.7: Strategic execution – product distribution by region
 
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More than 108 valuable figures/charts and 45 tables are provided in this report
Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data 
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.
 
Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process. 
 

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