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The global electric vehicle industry is estimated to reach $73.9 billion, with a CAGR of 8% during the next five years. Key industry players are planning to maximize market share in emerging markets by capitalizing on the strengths of new green technology and offering tailor-made products that are expected to attract customers.
Lucintel, a leading global management consulting and market research firm, has conducted a competitive analysis on top five electric vehicle companies and presents its findings in Top Five Global Electric Vehicle Companies: Performance, Strategies and Competitive Analysis. The report briefly discusses the subject companies, their geographic footprints, financial metrics, market performance, marketing and corporate strategies, and provides a SWOT analysis.

Lucintel’s report depicts the key challenges faced by the industry. There has been a decrease in the market share primarily due to lower production from the companies. The decline is also related to reduced participation in the low margin business due to the economic crisis. The maintenance costs of vehicles and fluctuating preferences of customers have affected the electric vehicle industry as well.

In addition to these challenges, the study focuses on the key drivers of the industry. Electric cars have advantage over traditional cars in terms of efficiency. The average efficiency is approximately 80%, which is far better than that of traditional gasoline-powered vehicles. Rising environmental awareness among consumers and high oil prices before and after the recession have prompted consumers to purchase hybrid and electric vehicles, or at least to consider buying in the future.

The report briefly describes the top five global electric vehicle companies:
 

  • Daimler
  • Ford
  • General Motors
  • Toyota
  • Volkswagen

Continuous modernization and technological expansion, high investment in research and development, government policies and safety regulations are seen to affect industry dynamics highly.

Electric vehicle companies competitive analysis report will save hundreds of hours of your own personal research time and will significantly benefit you in expanding your business opportunities in global electric vehicle companies industry. In today’s chaotic economy, you need every advantage that you can find to keep ahead in your business

In Lucintel's newest competitive research study on the world's electric vehicle companies, we thoroughly profile following five companies with detailed competitive assessments:  
     
  • Daimler
  • Ford
  • General Motors
  • Toyota
  • Volkswagen                      
The detailed analysis of each company offers a critical view into key strategic areas, including:
 
  • Company overview          
  • Benchmarking (financial & market)
  • SWOT analysis         
  • Product positioning
  • Marketing strategy and tactics    
  • Corporate strategy
To make any investment, business or strategic decisions, you need adequate and timely information. Electric vehicle companies competitive analysis market report fulfills this core need. This is an indispensable reference guide for industry executives who are dealing with electric vehicle companies industry.

Some of the features of Top Five Global Electric Vehicle Companies: Performance, Strategies and Competitive Analysis market intelligence report are:
 
  • Market size estimates in terms of (US $) value by segments of the global electric vehicle companies
  • Regional analysis: global electric vehicle companies breakdown by key regions (e.g., North America, Europe, APAC and ROW)
  • Electric vehicle market trends, drivers and forecasts
  • Competitive benchmarking of each players against their financial & market strength
  • Global and regional market share estimates for the top players
  • Product line overview and positioning of top players
  • SWOT analysis of the leaders
  • Marketing strategy and tactics    
  • Corporate strategy
  • More than 128 valuable figures/charts and 45 tables are provided in this report
 
 1. Executive Summary  

 2. Market Definition and Scope  

 3. Market Opportunity  

 4. Competitive Benchmarking (Financial and Market)  

 5. Company Profile on Following Parameters  

 6. Profiles on Following Companies  
 6.1. Daimler  
 6.2. Ford  
 6.3. General Motors  
 6.4. Toyota  
 6.5. Volkswagen  

List of Figures
 
CHAPTER 3. Market Opportunity
Figure 3.1: Supply chain for electric vehicle market
Figure 3.2: Global electric vehicle industry annual trend 2006-2011 (US $B)
Figure 3.3: Global electric vehicle industry regional trend 2006-2011 (US $B)
Figure 3.4: Global electric vehicle industry regional trend 2006-2011 (%)
Figure 3.5: Global electric vehicle industry segment trend 2006-2011 (US $B)
Figure 3.6: Global electric vehicle industry segment trend 2006-2011 (%)
Figure 3.7: Global electric vehicle industry opportunity by region
Figure 3.8: Global electric vehicle industry opportunity by segment
    
CHAPTER 4.Competitive Benchmarking (Financial and Market)
Figure 4.1: Top five electric vehicle companies – financial benchmarking
Figure 4.2: Global top five electric vehicle companies gross profit and net profit analysis – 2011
Figure 4.3: Financial analysis – growth leadership quadrant (2011)
Figure 4.4: Market share of top players 2006
Figure 4.5: Market share of top players 2011
Figure 4.6: 2006 Market share analysis
Figure 4.7: 2011 Market share analysis
Figure 4.8: Global market share analysis 2011
Figure 4.9: Global market fragmentation 2011  
Figure 4.10: Market value North America (US $B)
Figure 4.11: Market value Europe (US $B)
Figure 4.12: Market value Asia Pacific (US $B)
Figure 4.13: Market value ROW (US $B)
Figure 4.14: Regional revenue evaluation 2011(US $M)
Figure 4.15: Regional revenue evaluation 2011(%)
Figure 4.16: North American revenue trend for top players 2007-2011 (US $B)
Figure 4.17: Europe revenue trend for top players 2007-2011 (US $B)
Figure 4.18: Asia Pacific revenue trend for top players 2007-2011 (US $B)
Figure 4.19: Row revenue trend for top players 2007-2011 (US $B)
Figure 4.20: Lucintel triad - top five major players
 
CHAPTER 5. Company Profile of Daimler
Figure 5.1: Daimler’s revenue by business structure 2011
Figure 5.2: Lucintel Triad – Daimler
Figure 5.3: Financial benchmarking Daimler against top three and top five industry players’ average
Figure 5.4: Financial benchmarking of Daimler against Top Five best
Figure 5.5: Global industry revenue trend Vs Daimler (2007-2011) in US $B
Figure 5.6: Global market share trend for Daimler (2007-2011) in (%)
Figure 5.7: North American industry revenue trend Vs Daimler 2007-2011 US $B)
Figure 5.8: European industry revenue trend Vs Daimler 2007-2011 in (US $B)
Figure 5.9:   APAC industry revenue trend Vs Daimler 2007-2011 in (US $B)
Figure 5.10: ROW industry revenue trend Vs Daimler 2007-2011 in (US $B)
Figure 5.11: North American market share trend Vs Daimler 2007-2011 in (%)
Figure 5.12: European market share trend Vs Daimler 2007-2011 in (%)
Figure 5.13: APAC market share trend Vs Daimler 2007-2011 in (%)
Figure 5.14: ROW market share trend Vs Daimler 2007-2011 in (%)
Figure 5.15: Daimler trend in R&D expenses 2007-2011 in US $B
Figure 5.16: Daimler trend in R&D expenses Percentage of total revenue
Figure 5.17: Comparison of Daimler SE R&D expenditure vs top three & top five players average 2011
Figure 5.18: Daimler productivity 2007-2011 (US $M)
Figure 5.19: Daimler capital investment value 2007-2011 (US $M)
Figure 5.20: Strategic execution
 
CHAPTER 6. Company Profile of Ford
Figure 6.1: Ford revenue by business structure 2011
Figure 6.2: Lucintel triad - Ford
Figure 6.3: Financial benchmarking of Ford against top three and top five industry players’ average
Figure 6.4: Financial benchmarking of Ford against Top five best
Figure 6.5: Global industry revenue trend Vs Ford (2007-2011) in (US $B)
Figure 6.6: Global market share trend for Ford (2007-2011) in (%)
Figure 6.7: North American industry revenue trend Vs. Ford 2007-2011 in (US $B)
Figure 6.8: European industry revenue trend Vs Ford 2007-2011 in (US $B)
Figure 6.9: APAC industry revenue trend Vs Ford 2007-2011 in (US $B)
Figure 6.10: ROW industry revenue trend Vs Ford 2007-2011 in (US $B)
Figure 6.11: North American market share trend Vs Ford 2007-2011 in (%)
Figure 6.12: European market share trend Vs Ford 2007-2011 in (%)
Figure 6.13: APAC market share trend Vs DuPont 2007-2011 in (%)
Figure 6.14: ROW market share trend Vs DuPont 2007-2011 in (%)
Figure 6.15: Ford trend in R&D expenses 2007-2011 in US $B
Figure 6.16: Ford trend in R&D expenses Percentage of total revenue
Figure 6.17: Comparison of Ford SE R&D expenditure Vs top three & top five players average 2011
Figure 6.18: Ford productivity: 2007-2011 in (US $M)
Figure 6.19: Ford capital investment value: 2007-2011 in (US $M)
Figure 6.20: Strategic execution
 
CHAPTER 7. Company Profile of General Motors
Figure 7.1: General Motors revenue by business structure 2011
Figure 7.2: Lucintel triad – General Motors
Figure 7.3: Financial benchmarking of General Motors against top three and top five industry players’ average
Figure 7.4: Financial benchmarking of General Motors against Top five best
Figure 7.5: Global industry revenue trend Vs General Motors (2007-2011) in (US $B)
Figure 7.6: Global market share trend for General Motors (2007-2011) in (%)
Figure 7.7: North American industry revenue trend Vs General Motors (2007-2011) in (US $B)
Figure 7.8: European industry revenue trend Vs General Motors l (2007-2011) in(US $B)
Figure 7.9: APAC industry revenue trend Vs General Motors (2007-2011) in (US $B)
Figure 7.10: ROW industry revenue trend Vs General Motors (2007-2011) in (US $B)
Figure 7.11: North American market share trend Vs General Motors (2007-2011) in (%)
Figure 7.12: European market share trend Vs General Motors l (2007-2011) in (%)
Figure 7.13: APAC market share trend Vs General Motors (2007-2011) in (%)
Figure 7.14: ROW market share trend Vs General Motors (2007-2011) in (%)
Figure 7.15: General Motors trend in R&D expenses 2007-2011 in US $B
Figure 7.16: General Motors trend in R&D expenses Percentage of total revenue
Figure 7.17: Comparison of General Motors R&D expenditure Vs top three & top fiveplayers average 2011
Figure 7.18: General Motors productivity: 2007-2011 in (US $M)
Figure 7.19: General Motors capital investment value 2007-2011 in (US $M)
Figure 7.20: Strategic execution
 
CHAPTER 8. Company Profile of Toyota
Figure 8.1: Toyota revenue by business structure 2011
Figure 8.2: Lucintel triad – Toyota
Figure 8.3: Financial benchmarking of Toyota against top three and top five industry players’ average
Figure 8.4: Financial benchmarking of Toyota against Top five best
Figure 8.5: Global industry revenue trend Vs Toyota (2007-2011) in (US $B)
Figure 8.6: Global market share trend for Toyota (2007-2011) in (%)
Figure 8.7: North American industry revenue trend Vs Toyota (2007-2011) in (US $B)
Figure 8.8: European industry revenue trend Vs Toyota (2007-2011) in (US $B)
Figure 8.9: APAC industry revenue trend Vs Toyota (2007-2011) in (US $B)
Figure 8.10: ROW industry revenue trend Vs Toyota (2007-2011) in (US $B)
Figure 8.11: North American market share trend Vs Toyota (2007-2011) in (%)
Figure 8.12: European market share trend Vs Toyota (2007-2011) in (%)
Figure 8.13: APAC market share trend Vs Toyota (2007-2011) in (%)
Figure 8.14: ROW market share trend Vs Toyota (2007-2011) in (%)
Figure 8.15: Toyota trend in R&D expenses 2007-2011 in US $B
Figure 8.16: Toyota trend in R&D expenses Percentage of total revenue
Figure 8.17: Comparison of Toyota R&D expenditure Vs top three & top five players average 2011
Figure 8.18: Toyota productivity: 2007-2011 in (US $M)
Figure 8.19: Toyota capital investment value: 2007-2011 in (US $M)
Figure 8.20: Strategic execution
 
CHAPTER 9. Company Profile of Volkswagen
Figure 9.1: Volkswagen revenue by business structure 2011
Figure 9.2: Lucintel triad – Volkswagen
Figure 9.3: Financial benchmarking of Volkswagen against top three and top five industry players’ average
Figure 9.4: Financial benchmarking of Volkswagen against Top five best
Figure 9.5: Global industry revenue trend Vs Volkswagen (2007-2011) in (US $B)
Figure 9.6: Global market share trend for Volkswagen (2007-2011) in (%)
Figure 9.7: North American industry revenue trend Vs Volkswagen (2007-2011) in (US $B)
Figure 9.8: European industry revenue trend Vs Volkswagen (2007-2011) in (US $B)
Figure 9.9: APAC industry revenue trend Vs Volkswagen (2007-2011) in (US $B)
Figure 9.10: ROW industry revenue trend Vs Volkswagen (2007-2011) in (US $B)
Figure 9.11: North American market share trend Vs Volkswagen (2007-2011) in (%)
Figure 9.12: European market share trend Vs Volkswagen (2007-2011) in (%)
Figure 9.13: APAC market share trend Vs Volkswagen (2007-2011) in (%)
Figure 9.14: ROW market share trend Vs Volkswagen (2007-2011) in (%)
Figure 9.15: Volkswagen trend in R&D expenses 2007-2011 in US $B
Figure 9.16: Volkswagen trend in R&D expenses Percentage of total revenue
Figure 9.17: Comparison of Volkswagen R&D expenditure Vs top three & top five players average 2011
Figure 9.18: Volkswagen productivity: 2007-2011 in (US $M)
Figure 9.19: Volkswagen capital investment value: 2007-2011 in (US $M)
Figure 9.20: Strategic execution
 
 
 
List of Tables
 
CHAPTER 3. Market Opportunity
Table 3.1: Industry parameters of global electric vehicle industry
Table 3.2: Relative market attractiveness by region
Table 3.3: Regional revenue growth rate
Table 3.4: Segment revenue growth rate
 
CHAPTER 4. Competitive Benchmarking (Financial and Market)
Table 4.1: Financial benchmarking of top five global electric vehicle companies
Table 4.2: Key financial parameters for top five electric vehicle companies
Table 4.3: Regional revenue (US $M)
Table 4.4: Regional revenue (%)
Table 4.5: Competitors based on markets served
Table 4.6: Lucintel triad - Top five major players
 
CHAPTER 5. Company Profile of Daimler
Table 5.1:  Market served: Daimler
Table 5.2:  Lucintel triad – Daimler
Table 5.3:  Financial Benchmarking of Daimler against best and against Top three and Top five industry players’ average
Table 5.4:  Strategic execution – product positioning by segment
Table 5.5:  Strategic execution – perceived customer value / quality
Table 5.6:  Strategic execution – promotion / communications
Table 5.7:  Strategic execution – product distribution by region
 
CHAPTER 6. Company Profile of Ford  
Table 6.1: Market served – Ford  
Table 6.2: Lucintel triad – Ford  
Table 6.3: Financial benchmarking of Ford against best and against Top three and Top five industry players’ average
Table 6.4: Strategic execution – product positioning by segment
Table 6.5: Strategic execution – perceived customer value / quality
Table 6.6: Strategic execution – promotion / communications
Table 6.7: Strategic execution – product distribution by region
 
CHAPTER 7. Company Profile of General Motors
Table 7.1: Market served – General Motors
Table 7.2: Lucintel triad – General Motors
Table 7.3: Financial benchmarking of General Motors against best and against Top three and Top five industry players’ average
Table 7.4: Strategic execution – product positioning by segment
Table 7.5: Strategic execution – perceived customer value / quality
Table 7.6: Strategic execution – promotion / communications
Table 7.7: Strategic execution – product distribution by region
 
CHAPTER 8. Company Profile of Toyota
Table 8.1: Market served – Toyota
Table 8.2: Lucintel triad – Toyota
Table 8.3: Financial Benchmarking of Toyota against best and against Top three and top five industry players’ average
Table 8.4: Strategic execution – product positioning by segment
Table 8.5: Strategic execution – perceived customer value / quality
Table 8.6: Strategic execution – promotion / communications
Table 8.7: Strategic execution – product distribution by region
 
CHAPTER 9. Company Profile of Volkswagen
Table 9.1: Markets Served – Volkswagen
Table 9.2: Lucintel triad – Volkswagen
Table 9.3: Financial Benchmarking of Volkswagen against best and against Top three and top five industry players’ average
Table 9.4: Strategic execution – product positioning by segment
Table 9.5: Strategic execution – perceived customer value / quality
Table 9.6: Strategic execution – promotion / communications
Table 9.7: Strategic execution – product distribution by region
 
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More than 128 valuable figures/charts and 45 tables are provided in this report
Lucintel has been in the business of market research and management consulting since 2000 and has published over 1000 market intelligence reports in various markets / applications and served over 1,000 clients worldwide. This study is a culmination of four months of full-time effort performed by Lucintel's analyst team. The analysts used the following sources for the creation and completion of this valuable report:
  • In-depth interviews of the major players in this market
  • Detailed secondary research from competitors’ financial statements and published data 
  • Extensive searches of published works, market, and database information pertaining to industry news, company press releases, and customer intentions
  • A compilation of the experiences, judgments, and insights of Lucintel’s professionals, who have analyzed and tracked this market over the years.
Extensive research and interviews are conducted across the supply chain of this market to estimate market share, market size, trends, drivers, challenges, and forecasts. Below is a brief summary of the primary interviews that were conducted by job function for this report.
 
Thus, Lucintel compiles vast amounts of data from numerous sources, validates the integrity of that data, and performs a comprehensive analysis. Lucintel then organizes the data, its findings, and insights into a concise report designed to support the strategic decision-making process. The figure below is a graphical representation of Lucintel’s research process. 
 

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