The global security software industry is forecasted to reach an estimated value of US $30.1 billion, exhibiting solid growth over the next five years. The industry is expected to witness a healthy growth rate driven by emerging economies and persistent cyber threats. The industry, which is consolidated, is characterized by strong market growth, low product differentiation, and low entry barriers, making the competitive rivalry intensive among industry players. As enterprises adopt Internet-based technologies, emergence of remote-access solutions, and information-intensive business models, digital asset can be at risk, creating a need for huge investments in security to provide opportunity for vendors.
Lucintel, a leading global
Management Consulting and market research firm, has conducted a competitive analysis on the industry and presents its findings in “
Global Security Software Industry 2013-2018: Trend, Profit, and Forecast Analysis.” The security software industry comprises antivirus, identity and access management, encryption, intrusion detection, and other security software. A combination of factors such as IT spending, technological innovations, and economic growth affects the industry dynamics significantly.
The report describes how the industry faces challenges from the availability of free pirated software, which affects the revenue growth in the security software market. Another challenge is that the users generally avoid the upgrading of software, which is considered a major drawback for the industry.
Despite these challenges, increasing demand from small and medium business, continuous security threats and compliance requirements, which includes user provisioning and mobile data protection, drive the industry. The industry indicated a resistance toward the economic downturn and managed to grow as enterprises gave priority to security budgets.
This study is intended to provide industry leaders with a
Competitive Benchmarking of the security software industry and provides up-to-date information on the market share, profit margins, capabilities, and strategies of the leaders. It helps current suppliers assess their capabilities and strategies, vis-a-vis leading competitors. It is designed to provide executives with strategically significant competitor information, data analysis, and insight, critical to the development and implementation of effective marketing plan.
For a detailed table of contents and pricing information on this timely, insightful reports contact Lucintel at +1-972-636-5056 or via email at helpdesk@lucintel.com. Lucintel provides cutting-edge decision support services that facilitate critical decisions with greater speed, insight, and cost efficiency. To learn more, visit www.lucintel.com